Sales Account Executive

Lamar Advertising•Rapid City, SD

1d•Hybrid

About The Position

Lamar Advertising is seeking a Sales Account Executive for their Rapid City, South Dakota office. This role involves bringing innovative outdoor advertising campaigns to life for brands in Rapid City, SD, and surrounding areas. The Sales Account Executive will act as the connection between Lamar and the communities served, meeting and exceeding sales objectives through professional sales techniques to develop long-term advertising relationships. The company highlights its #1 Sales team for 2025 on Comparably and its certification as a Great Place to Work.

Requirements

Comfort making cold calls over the phone and in-person.
Ability to make oral presentations and clearly articulate policies and procedures.
Align with our values of inclusivity and effectively communicate with people of various social, cultural, economic, and educational backgrounds.
Motivation to learn new technology and systems.
Ability to exhibit effective time management and self-organization.
Willingness to immerse yourself in the outdoor advertising industry with the intent of selling its benefits to businesses and customers.
Ability to communicate professionally both verbally and in writing.
Ability to perform effectively under fluctuating workloads.
A knack for making connections and gaining the trust of others.
Ability to meet a sales quota and utilize general sales techniques.
Intrinsic self-motivation to overcome challenges and meet goals.
Resilience in response to rejection.
Current and Valid Driver’s License required.
Proficiency in Microsoft Office Suite.
CRM experience preferred.

Nice To Haves

College Degree preferred.
Previous Outdoor Advertising sales experience preferred.

Responsibilities

Meet and exceed sales targets and monitor personal sales data and reports.
Target businesses in the assigned area and visit each established Lamar client as well as competitors' clients in a specified time frame.
Exhibit working knowledge of local and national competition.
Cluster accounts to work them efficiently.
Identify potential growth areas and open new accounts.
Use Lamar computer tools to locate prospects & follow up on leads, as well as prepare proposals, written presentations, and research.
Develop presentation skills by utilizing computer tools, and present to clients on a regular basis.
Develop new product knowledge and selling skills.
Actively participate in sales meetings, regional meetings, seminars, and trade shows.
Perform administrative duties, such as maintaining daily, weekly, and monthly sales plans a month in advance.
Follow up on all client production orders and problem-solve any issues that may arise.
Maintain organized and up-to-date records of clients and sales activity.

Benefits

Monday-Friday, 8:00 am - 5:00 pm schedule with paid holidays.
Combination of time spent in-office and selling in the field.
First-year earning potential of $50,000 - $70,000, including commissions, dependent on experience and selling ability.
No commission cap, so earning potential is unlimited as you grow your book of business!
Monthly auto and cell allowances for work-related expenses.
Comprehensive 6-week training program with opportunities to participate in our corporate-hosted Lamar Sales School.
Multiple medical plan options and health savings account.
Hospital, Critical Illness, and Accident coverage.
Dental and vision insurance.
Short and long-term disability and paid parental leave.
120 hours of paid time off (PTO) that increases with tenure.
12 paid company holidays, including Presidents Day and Juneteenth.
Employee Stock Purchase Plan.
401(k) plan with company match.
Up to $1,200 value in employer-paid HSA contributions and cash rewards for engaging in our wellness program.
A people-first culture that invests in connection, community involvement, and transparency around employee feedback.
Ongoing professional development and internal leadership programs to maximize your career potential.
Advancement opportunities, as our goal is to promote all Sales Managers from within!