Revenue Marketing & Growth Lead

Grip Security • Boston, MA

2d

About The Position

Most B2B marketing looks and sounds the same. We’re not interested in building more of it. Grip Security is looking for a modern growth marketer who understands that today’s buyers don’t move in straight lines. They discover products through AI summaries, communities, creators, dark funnels, group chats, LinkedIn comments, and content they never click on. We want someone who is equally obsessed with psychology and conversion, creative experimentation, funnel performance, storytelling that doesn’t sound like enterprise AI sludge, and understanding how modern audiences actually pay attention. This role sits at the center of how Grip grows. You’ll work across campaigns, lifecycle marketing, nurture, paid, conversion, messaging experiments, reporting, and marketing systems — helping us build a smarter and more creative revenue engine.

Requirements

• 4–7 years in growth, lifecycle, performance, demand generation, or modern digital marketing
• Hands-on experience with modern marketing tools across automation, analytics, experimentation, attribution, heatmaps/session analysis, conversion optimization, and AI-assisted workflows
• Strong analytical instincts and operational execution
• Creative thinker with strong opinions on what captures attention
• Someone who understands that great marketing is part psychology, part storytelling, part systems thinking
• Someone who naturally experiments, tests, iterates, and stays curious about how people discover and buy today

Nice To Haves

• B2C or consumer growth marketing
• Creator-led brands
• Startups with exceptional brand or product storytelling
• Companies that figured out how to grow without sounding like everyone else
• Cybersecurity experience is optional. Curiosity, taste, and ambition are not.

Responsibilities

• Build and run campaigns that generate pipeline
• Own nurture and lifecycle programs
• Work closely with content and product marketing to turn ideas into campaigns people actually engage with
• Analyze conversion, attribution, funnel performance, and buyer behavior
• Experiment constantly with messaging, formats, channels, landing pages, and targeting
• Use AI workflows to move faster, automate intelligently, and uncover insights
• Help shape how modern cybersecurity marketing should look and feel

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed