Retail Sales Representative

Mustang CAT•Houston, TX

About The Position

Mustang Cat, a leading Caterpillar dealer, is hiring a Retail Sales Representative to grow its presence in the Houston market. Despite the title, this is an outside sales role—not a store-based retail position—and focuses on selling heavy equipment solutions to business customers across a defined territory. The representative is responsible for developing new business, managing and growing the territory, building customer relationships, and driving sales growth. The role includes consultative equipment sales, CRM and pipeline management, preparing quotes and proposals, and learning and representing Caterpillar equipment, especially Building Construction Products (BCP).

Requirements

  • High school diploma required.
  • Proven ability to prospect and close new business.
  • Self-starter with excellent time management and accountability.
  • Strong organizational and computer skills.
  • Competitive, results-driven mindset with a desire to win.
  • Strong communication and relationship-building skills.

Nice To Haves

  • Bachelor’s degree in Sales, Business, Engineering, or a related field preferred.
  • Experience in outside sales, B2B sales, or equipment/industrial sales strongly preferred.
  • CRM experience preferred.
  • Spanish-speaking skills are a plus.

Responsibilities

  • Prospect and win new customers within the assigned territory.
  • Generate leads through cold outreach, networking, and referrals.
  • Build a strong sales pipeline and execute a strategic territory growth plan.
  • Develop long-term customer relationships and repeat business.
  • Meet with contractors and business owners to understand their needs.
  • Recommend equipment solutions that improve productivity and efficiency.
  • Track leads, opportunities, and customer interactions in Salesforce.
  • Maintain accurate pipeline reporting and follow up consistently.
  • Develop quotes for new and used equipment.
  • Present financing options and complete sales proposals.
  • Learn and represent Caterpillar equipment, especially Building Construction Products (BCP).
  • Clearly communicate equipment value, features, and competitive advantages.

Benefits

  • Competitive base salary plus commission structure.
  • Vehicle allowance.
  • Cell phone allowance.
  • Medical, dental, and vision benefits.
  • 401(k) with company match.
  • Paid vacation, sick time, and holidays.
  • Tuition reimbursement.
  • Career growth and advancement opportunities.
  • Employment with a stable, industry-leading company.
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