[US-HQ] Retail Product Development Manager

HelloFresh • Boulder, CO

5d • Hybrid

About The Position

This role is hybrid to; NYC, Chicago, IL or Boulder, CO HelloFresh Headquarters. In addition to our core direct-to-consumer business, Factor_ has more recently expanded into the retail channel, making our meals available for purchase at brick-and-mortar stores. We are seeking a strategic, data-driven, and highly collaborative Retail Product Development Manager to own Factor_’s Retail Prepared Meals and adjacent food and beverage categories to support growth in this channel. In this pivotal role, you will champion the end-to-end retail product lifecycle—from driving overarching category strategy and formulation management to leading packaging design and continuous portfolio optimization. Acting as the ultimate product expert and a crucial cross-functional linchpin, you will partner seamlessly with Sales, Operations, DTC Product, and Nutrition teams to bridge deep consumer insights with specific retailer needs. Your core objective is to engineer a winning, scalable retail portfolio that commands attention on the shelf, drives exceptional sales velocity for our partners, and builds enduring brand loyalty through relentless, customer-centric innovation.

Requirements

• Bachelor degree in Business Administration or other relevant field of study.
• Minimum of 5 years of relevant experience with a background in physical product management, category management, product marketing or strategic sourcing across food/food tech or CPG industries.
• Strong preference for experience within CPG or retail product development.
• Fluent in Google Suite applications (especially sheets & slides), tableau, Gemini and an ability to quickly learn and leverage a range of other databases and tech tools.
• Familiarity with retail data platforms (NIQ, SPINS, or Circana/IRI) to track category performance and support buyer conversations.
• Ability to successfully manage multiple cross-functional stakeholders as well as to present to executive level colleagues.
• Success in collaborating with cross-functional teams to get things done.

Responsibilities

• Develop a winning retail prepared meals range consisting of core year-round SKUs, seasonal skus and may include the development of exclusive retailer ranges.
• Identify opportunities for expansion into adjacent categories based on retailer needs, white space and consumer research, as well as products available in our portfolio or ripe for development.
• Evaluate existing meals, conduct sales performance reviews, leverage online ratings and commentary as well as market trends to optimize our product portfolio by retailer.
• Ensure the retail product range can consistently be offered to retail partners by planning for necessary formulation, ingredient, and packaging changes, owning the spec creation and management process.
• Own packaging design for retail products, ensuring alignment with the broader F_ brand and packaging creative guidelines, meeting retailer compliance standards and functionality and appeal on shelf.
• Support sales and review meetings with retailers as the product expert, sharing performance insights, industry trends, and product strategy and development opportunities.
• Partner with key members of the product team to ensure a strong understanding of the DTC product strategy, dietary lifestyles, consumer insights, and product development opportunities with the new formats team.
• Partner with operations, nutrition, FSQA, sourcing, retail team members, etc. to ensure the successful management of our retail program.

Benefits

• Competitive salary
• 401k with company match that vest immediately upon participation
• Company equity plan based on role
• Generous PTO, including sabbatical
• Parental leave of up to 16 weeks
• Comprehensive health and wellness benefits with options at $0 monthly, effective first day of employment
• Tuition reimbursement for continuing education (upon 2 years of service)
• Up to 85% discount on subscriptions to HelloFresh meal plans (HelloFresh, Green Chef, Everyplate, and Factor_)
• Access to 7 different Employee Resource Groups (ERGs) including those for BIPOC, women, veterans, parents, and LGBTQ+
• Inclusive, collaborative, and dynamic work environment within a fast-paced, mission-driven company that is disrupting the traditional food supply chain

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level