Retail Media Engineer

Inmar Intelligence•Rogers, AR

About The Position

The Retail Media Engineer is responsible for impacting buyside advertiser revenue growth by unlocking new as well as working with existing Retail Media Network partners. This role specifically focuses on selling the value and impact of our retail media offerings to growth/partner managers within RMNs to gain alignment and advocacy for our tactics to be included in the overall Retail Media sale to buyside advertisers. This role includes being a primary point of contact for retail partnership stakeholders within the Retail Media Network teams and sourcing expanded growth opportunities through strategic selling and alignment with Inmar’s product, product marketing and, where applicable, our customer excellence partners.

Requirements

Bachelor’s degree in business, marketing, analytics or related field; MBA or Master’s in Business Analytics preferred.
2-3 years of Retail Media or retail media adjacent experience
4-6 years of related work experience in onsite and offsite media monetization, working within an onsite and offsite retail media network developing strategy and tactics to increase ROAS, client satisfaction and overall retailer monetization.
Demonstrated success working in sales, customer development, brand marketing within a retail grocery, consumer package goods manufacturer or other related company.
Ability to perform detailed analysis using qualitative and quantitative data sets to produce actionable insights.
Strong verbal, written communication, presentation skills and demonstrated comfort with presenting to customer and various internal stakeholders.
Capable of leading or influencing a cross-functional team.
Proficient in Google Suite, Microsoft Office and Retail Media Networks (Amazon, Criteo, CitrusAd etc.)

Responsibilities

Establish and scale ways of working with retailer sales organizations to unlock incremental retailer-sourced revenue opportunities
Identify and lead initiatives that unlock incremental revenue through new integrations, inventory access, and commercial models
Support co-marketing opportunities with retail partners, including events, case studies, and thought leadership activations
Enable Inmar and retailer sales teams with positioning strategies, tools, and messaging to maximize media investment from supplier brands
Engage retailer sales teams through structured enablement initiatives (e.g., lunch & learns, knowledge shares, co-branded case study development, pilot packages) to deepen understanding and advocacy of Inmar’s solutions
Provide strategic insights to Inmar’s buyside sales organization on retailer priorities, media strategies, and campaign opportunities to source demand and create supplier engagement
Directly manage key industry leads to unlock category leads sourced via Retailer sales teams with use of key insights, category trends, consumer data and voice of customer requests. Key categories to expand with all retail partners include non-food/beverage consumables, auto, pet and electronics/entertainment.
Develop and operationalize buy side joint business plans with RMNs that drive supplier adoption, revenue growth, and strategic alignment
Act as a strategic advisor to internal stakeholders on retail media trends, priorities, and opportunities
Serve as a Voice of Customer liaison—bringing supplier feedback and market needs back to retail partners to inform the ongoing evolution of joint solutions and strategic alignment
Source new contacts and/or teams to expand the influence Inmar has within a given RMN to ensure favorability as a partner and also inclusion in any RFPs, request for thought leadership, cobranded event opportunities..etc..
Train and coach sales, account management, ad operations and solutions management on best practices when implementing new retailer processes or tactical offerings in partnership with the appropriate Inmar Enablement teams.
Create process recommendations that are mutually beneficial and meet the needs of both internal Inmar stakeholders and Retailer partners.
Collaborate with Product, Solutions Management, Marketing, Finance and Legal on key business processes and decisions as needed.
Provide recommendations cross-functionally in terms of pricing, positioning, key best practices and reporting that are competitive in the marketplace and also meet the needs of our retailer partners - to show maximum impact in our retailer partnerships.