Retail Marketing Specialist

Finish LineIndianapolis, IN
Hybrid

About The Position

The Retail Marketing Specialist is responsible for day-to-day management of retail marketing functions within JD Sports, Finish Line and Finish Line at Macy’s stores in the US. This individual will effectively exhibit JD Finish Line’s core values of Customer, People, Winning, Community, and Financial Responsibility in everything they do by performing the following main duties: Partners with Retail Marketing Manager, Brand and Integrated Marketing teams to support and execute relevant marketing programs inclusive of print and digital needs execution, delivering appropriate specs, print production involvement and job management through tracking systems (such as Basecamp) and ensuring timely store delivery for print graphics and digital content deployment. Supports store digital screens across JD and Finish Line Macy’s. Responsible for working with appropriate Retail Marketing team members to understand the scope of the campaign, create and manage content creation tickets (Basecamp) and deploy content on launch day. Remove content from playlists when the campaign lifecycle has ended. Responsible for managing print and digital marketing at Flagship locations. Coordinates window and special project executions through careful planning and organization, leads cross-functional meetings to align on design concepts and approvals , coordinates installation details between production partners and store teams, appropriately manages budgets and quickly addresses any updates that may be needed to ensure a successful execution. Updates digital screens on campaign launch days and addresses day-to-day digital needs of each individual store. Communicates directly with store teams to ensure that the unique marketing needs of each store are met and orders print graphics as needed. Oversees external sponsor relationships through the distribution and management of event waivers and sponsorship fulfillment. Additional duties and projects as required.

Requirements

  • Bachelor’s degree (B.A.) in Marketing, Advertising or Communications from a four-year college or university or equivalent combination of education and experience.
  • 1-2 years of marketing, digital and/or retail experience required.
  • Internal JD Finish Line experience strongly preferred.
  • Basic to intermediate knowledge and abilities with Microsoft Word, Excel, and PowerPoint.
  • Well-versed and a power user of current social media platforms including Instagram, SnapChat and Facebook.
  • Punctuality and regular attendance consistent with the company’s policies are required for the position.

Nice To Haves

  • Understanding of Google Cloud platform and tools helpful.

Responsibilities

  • Partners with Retail Marketing Manager, Brand and Integrated Marketing teams to support and execute relevant marketing programs inclusive of print and digital needs execution, delivering appropriate specs, print production involvement and job management through tracking systems (such as Basecamp) and ensuring timely store delivery for print graphics and digital content deployment.
  • Supports store digital screens across JD and Finish Line Macy’s.
  • Responsible for working with appropriate Retail Marketing team members to understand the scope of the campaign, create and manage content creation tickets (Basecamp) and deploy content on launch day.
  • Remove content from playlists when the campaign lifecycle has ended.
  • Responsible for managing print and digital marketing at Flagship locations.
  • Coordinates window and special project executions through careful planning and organization, leads cross-functional meetings to align on design concepts and approvals , coordinates installation details between production partners and store teams, appropriately manages budgets and quickly addresses any updates that may be needed to ensure a successful execution.
  • Updates digital screens on campaign launch days and addresses day-to-day digital needs of each individual store.
  • Communicates directly with store teams to ensure that the unique marketing needs of each store are met and orders print graphics as needed.
  • Oversees external sponsor relationships through the distribution and management of event waivers and sponsorship fulfillment.
  • Additional duties and projects as required.

Benefits

  • The company reserves the right to modify this job description with or without notice.
  • Employees may be asked to perform additional duties outside of normal job scope on a temporary basis per company policy.
  • This job description is not intended to cover all aspects, duties, and/or responsibilities required of employees.
  • Employees may be asked to perform additional duties outside of normal job scope on a temporary or permanent basis per company policy.
  • The company reserves the right to modify this job description with or without notice.
  • The Finish Line, Inc. is an Equal Employment Opportunity employer and is committed to complying with all federal, state, and local EEO laws.
  • The Finish Line, Inc. prohibits discrimination against employees and applicants for employment based on race or color, religion or creed, national origin, alienage or citizenship status, marital status, sex, pregnancy status, age, military status, disability, or any other characteristic or class protected by law.
  • The Finish Line, Inc. provides reasonable accommodations in accordance with applicable laws, including for disabilities, pregnancy, and religious practices.
  • Applicants who require accessibility assistance to submit an employment application can either call Finish Line at (317) 613-6890 or email us at [email protected].
  • A member of our Talent Acquisition team will respond as soon as reasonably possible.
  • The global leader in sports fashion, JD Group offers a world of choices across our portfolio of brands.
  • With opportunities at our corporate offices in Indianapolis, IN and Boulder, CO, our distribution and call center, as well as 900+ stores across the nation, JD offers the possibility for infinite growth.
  • At JD Finish Line, our commitment to Diversity & Inclusion is louder than words.
  • As part of JD Finish Line’s commitment to creating a more diverse, equitable, & inclusive organization, we established voluntary, employee-led, Employee Resource Groups to support our Diversity & Inclusion mission and goals.
  • We have also established a D&I Council composed of individuals throughout the company who are committed to creating an inclusive workplace where individuals of all races, genders, and backgrounds are free to be their authentic selves.
  • We listen to the voices of our team members, which holds us accountable in creating an equitable and successful company.
  • Together, we are stronger.
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