Retail Marketing Campaign & Program Execution - Sr. Marketing Mgr

Bank of AmericaChicago, IL
$100,000 - $167,000Onsite

About The Position

This job is responsible for the delivery of a portion of the overall marketing strategy in the form of a portfolio of small to medium programs, capabilities or processes. Key responsibilities include owning or supporting marketing operations including performance, risks and controls, production audits/exams/maintenance, and content management. Job expectations include owning day to day relationships with key business partners, solving moderate to complex business problems and independently driving strategic marketing improvements and solutions. The Financial Center Marketing Team is responsible for the strategy, creative execution, and delivery of marketing campaigns, branded and operational signage, as well as associate engagement to over 3,500 financial centers across the country. This position is part of a dynamic, cross-functional team inclusive of agencies, vendors, and business partners. Lead end to end creative development for financial center campaigns from strategy/brief to fulfillment with a host of tactics, including digital and printed client facing marketing materials. Responsible for flawless quality assurance, proofing, risk assessment, and execution of all elements. Role will own creative reviews, synthesizing internal stakeholder reviews from business partners/legal/compliance/brand to ensure error free creative and operationally sound delivery to one of the largest retail networks in the US. Must be confident partnering with and influencing field partners, merchandising, operations, and real estate services to understand business objectives. Savvy with budget management, financial acumen, and vendor payments. Must be able to think big pictures for the work, but also own the smaller details, and enjoy managing fast paced, complex, detailed programs end to end in an error free manner and on budget. Ability to communicate clearly, crisply, and distill complex situations to simple solutions. Must be comfortable working in a team, partnering and supporting teammates as campaign work is done in pod of teammates and lines are deliberately blurred. Seeking a candidate with experience working through conflicting priorities and ability to quickly change and adapt as circumstances evolve. Comfortable working in an operationally complex and matrixed organization.

Requirements

  • Minimum of 5-10 years marketing experience
  • Adept in executive level PowerPoint presentation generation
  • Adept in Excel (complex spreadsheets)
  • Adept in navigating platforms that hold data
  • Adaptability
  • Collaboration
  • Problem Solving
  • Product Marketing and Branding
  • Project Management
  • Active Listening
  • Analytical Thinking
  • Digital Marketing
  • Oral Communications
  • User Experience Design
  • Business Acumen
  • Prioritization
  • Solution Delivery Process
  • Strategic Thinking
  • Written Communications

Responsibilities

  • Own or support marketing operations including performance, risks and controls, production audits/exams/maintenance, and content management.
  • Own day to day relationships with key business partners.
  • Solve moderate to complex business problems.
  • Independently drive strategic marketing improvements and solutions.
  • Lead end to end creative development for financial center campaigns from strategy/brief to fulfillment with a host of tactics, including digital and printed client facing marketing materials.
  • Responsible for flawless quality assurance, proofing, risk assessment, and execution of all elements.
  • Own creative reviews, synthesizing internal stakeholder reviews from business partners/legal/compliance/brand to ensure error free creative and operationally sound delivery.
  • Partner with and influence field partners, merchandising, operations, and real estate services to understand business objectives.
  • Manage budget, financial acumen, and vendor payments.
  • Manage fast paced, complex, detailed programs end to end in an error free manner and on budget.
  • Communicate clearly, crisply, and distill complex situations to simple solutions.
  • Partner and support teammates as campaign work is done in pod of teammates and lines are deliberately blurred.
  • Work through conflicting priorities and adapt as circumstances evolve.
  • Work in an operationally complex and matrixed organization.

Benefits

  • Access to paid time off
  • Resources and support to our employees
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