Resort General Manager - Lagoon Ranch RV Resort

CRR Hospitality•Onalaska, TX
•Onsite

About The Position

Lead the Next Premier Waterfront Destination in Outdoor Hospitality Lagoon Ranch RV Resort | Onalaska, Texas (Lake Livingston) Are you an accomplished hospitality leader who thrives on building exceptional teams, driving financial performance, and creating unforgettable guest experiences? Do you enjoy taking a high-potential property to the next level by developing people, strengthening culture, and delivering operational excellence? If you're a strategic, hands-on leader who enjoys building momentum, inspiring teams, and leading through growth and stabilization, we'd love to meet you. CRR Hospitality is seeking an experienced Resort General Manager to lead Lagoon Ranch RV Resort, a premier waterfront destination on beautiful Lake Livingston. This is a unique opportunity to lead a newly developed luxury resort through its next stage of growth while helping establish it as one of the premier outdoor hospitality destinations in Texas. About Lagoon Ranch RV Resort Located on the shores of Lake Livingston, Lagoon Ranch RV Resort delivers an elevated outdoor hospitality experience featuring: Over 200 Premium RV Sites 26 Luxury Rental Cottages Beautiful Waterfront Setting Resort-Style Amenities Family-Friendly Activities & Events Expansive Recreation Opportunities Exceptional Guest Experiences As Resort General Manager, you will play a critical role in refining operations, strengthening culture, optimizing financial performance, and establishing Lagoon Ranch as the premier waterfront RV resort in the region.

Requirements

  • Minimum of 5 years of progressive hospitality leadership experience.
  • Previous General Manager experience within a resort, hotel, luxury campground, RV resort, or multi-unit hospitality environment.
  • Demonstrated success leading high-performing teams and improving operational performance.
  • Strong financial acumen with experience managing budgets, forecasting, labor, payroll, and revenue optimization.
  • Experience with Property Management Systems (PMS) and technology-driven operational improvements.
  • Leads with integrity, positivity, and accountability.
  • Builds cultures where associates thrive and guests return.
  • Makes thoughtful, data-informed business decisions.
  • Develops leaders while holding teams accountable to high standards.
  • Thrives in a fast-paced hospitality environment.
  • Communicates effectively with associates, owners, guests, and business partners.
  • Is equally comfortable creating strategy and rolling up your sleeves to support the operation.
  • Has a passion for outdoor hospitality and creating extraordinary guest experiences.

Responsibilities

  • Recruit, develop, and lead a high-performing leadership team and resort associates.
  • Foster a positive, accountable, and service-focused culture aligned with CRR Hospitality's Core Values.
  • Create an environment where associates are engaged, empowered, recognized, and inspired to grow.
  • Build strong relationships with guests, owners, community partners, and above-property leadership.
  • Provide strategic oversight of Guest Services, Housekeeping, Maintenance, Activities, Retail, Food & Beverage (where applicable), and overall resort operations.
  • Lead the continued stabilization of the resort by implementing operational best practices, refining procedures, and improving efficiencies.
  • Ensure exceptional curb appeal, cleanliness, safety, and brand standards throughout the property.
  • Maintain a visible presence throughout the resort while supporting associates and engaging with guests.
  • Assume full responsibility for the resort's financial performance.
  • Develop and manage annual operating budgets and monthly forecasts.
  • Drive revenue growth through occupancy optimization, pricing strategies, labor management, and expense control.
  • Analyze key performance metrics and implement strategies that improve profitability and operational efficiency.
  • Champion an exceptional guest experience through proactive leadership and service excellence.
  • Lead service recovery initiatives while identifying opportunities to continually elevate the guest journey.
  • Foster a hospitality-first culture where memorable experiences are the standard.
  • Recruit, onboard, coach, and retain exceptional talent.
  • Develop future leaders through coaching, performance management, and succession planning.
  • Promote associate engagement, accountability, and continuous professional development.
  • Partner with Corporate Sales and Marketing to maximize occupancy, revenue, and market awareness.
  • Support resort programming, special events, and community partnerships.
  • Represent Lagoon Ranch professionally within the local business community and outdoor hospitality industry.
  • Protect and enhance a multimillion-dollar waterfront asset through preventative maintenance and capital improvement planning.
  • Ensure compliance with company policies, operational standards, safety requirements, and regulatory guidelines.
  • Promote a safe environment for guests and associates through proactive leadership.

Benefits

  • Competitive Base Salary plus Performance Bonus
  • Complimentary Full Hook-Up RV Site
  • Medical, Dental & Vision Benefits
  • Paid Short-Term & Long-Term Disability
  • 401(k) with Company Match
  • Paid Time Off
  • Paid Holidays
  • Leadership Development & Career Growth Opportunities
  • Opportunity to lead one of CRR Hospitality's flagship waterfront destinations
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