Rental Sales Rep

Carolina CAT - Power SystemsCharlotte, NC
Onsite

About The Position

Join the Carolina Cat Team As a family-owned company under our fourth generation of leadership, we have built our business based on the principles of trust, integrity, and a desire to help our customers and employees succeed. Since 1926, we’ve supported our communities by supplying equipment for critical infrastructure and commerce and by donating our time and resources to area nonprofits. We make smart investments in our company and continuously improve as part of our vision to be a trailblazing company that’s built to last. We’re looking for hard-working, team-oriented professionals who enjoy working on new challenges every day. We believe our employees are the key to our success, and we’re committed to providing a work experience that helps our team grow to their full potential. Collectively, our employees work together to make a difference for our customers, our communities, and our company. Learn more about what it means to become a team member with Carolina Cat. Summary The Rental Sales Rep will have the responsibility of increasing profitable rental revenue by cold-calling, generating and managing rental leads for new and existing customers. The Rental Sales Rep will work closely with rental coordinators and Carolina CAT sales reps to develop and deliver solutions for customers. The Rental Sales Rep will develop valuable relationships with customers to increase rental revenue, increase market share and active accounts. We provide a company cell phone, laptop and access to top sales technology giving you the resources to succeed. Here at Carolina CAT, we invest in our employees through on-going training and development to enhance skills and performance. Excellence in this challenging and rewarding position could create advancement into other sales or leadership roles within the organization.

Requirements

  • A minimum of one year of outside sales experience preferably with construction equipment or related equipment
  • Bachelor’s degree or equivalent experience preferred
  • Strong planning, problem solving, and negotiation skills are a must
  • Solid interpersonal skills
  • Independent, team player with strong organizational skills
  • CRM and Dodge Pipeline Mastery
  • Equipment Knowledge
  • Computer Skills
  • Microsoft Excel, Word, and PowerPoint and experience working with a CRM

Responsibilities

  • Increasing profitable rental revenue by cold-calling, generating and managing rental leads for new and existing customers.
  • Working closely with rental coordinators and Carolina CAT sales reps to develop and deliver solutions for customers.
  • Developing valuable relationships with customers to increase rental revenue, increase market share and active accounts.
  • Sales
  • Customer Interaction
  • Stages of Construction
  • Prospecting
  • Outbound Cold Calling
  • Quoting
  • Negotiation
  • Closing
  • Revenue Generation
  • New Account Generation
  • Manage CAT Generated Rental Leads
  • CAT Rental Store Portal
  • Lost and Inactive Account Follow-Up
  • Rental Focus on Slow Rent Equipment
  • Other duties as assigned.
© 2026 Teal Labs, Inc
Privacy PolicyTerms of Service