Regional Vice President, Sales - Supply Chain SaaS

RELEX Solutions • Boston, MA

3d • Remote

About The Position

The Regional Vice President, Retail East owns RELEX’s growth across a major region of the United States and Canadian retail, wholesale, and distribution markets. This hands-on leadership role sets regional sales strategy and leads a distributed team of enterprise sellers, while building executive relationships with retailers adapting their planning for an AI-driven market.

The role partners with business development representatives, presales, alliances, customer success, marketing, and sales operations to translate RELEX’s retail expertise and AI-enabled planning solutions into measurable customer outcomes. The Regional Vice President coaches the team, participates in key deals, and shapes the company’s sales approach in the East Region of North America. The position also represents RELEX at customer events, industry forums, and through partner relationships.

Requirements

• 10+ years of proven solution-selling experience in enterprise software.
• 5+ years leading enterprise software sales teams.
• Experience selling to U.S. and Canadian retail, wholesale, or distributor accounts and leading distributed teams across a multi-state territory.
• Demonstrated success developing sales strategy and growing business through new business, account hunting, account management, and farming.
• Value-selling mindset and hands-on experience with business cases and ROI models.
• Ability to explain at a business level how AI and machine learning improve forecasting, replenishment, pricing, and workforce planning, and to discuss data readiness, change management, and responsible AI with senior executives.
• Comfort using AI-enabled sales tools, including conversation intelligence, account research, and pipeline analytics.
• Collaborative, open-minded, down-to-earth leadership style and experience working effectively with BDRs, presales, alliances, and sales operations.
• Commitment to customer success and building positive, long-term, mutually beneficial client relationships.
• Excellent written and verbal communication, including customer interactions, proposals, internal updates, and Salesforce-based reporting and forecasting.
• Experience selling AI, machine learning, or advanced analytics solutions, or planning and supply chain software, to retailers, wholesalers, or distributors.
• Familiarity with retail planning domains such as demand forecasting, replenishment, merchandising, pricing, and workforce management.
• Experience building and mentoring diverse sales teams and developing future sales leaders.

Responsibilities

• Set and execute regional sales strategy for the East, balancing new business, account hunting, account management, and farming existing customers.
• Lead, coach, and develop a distributed team of enterprise sellers, fostering an inclusive culture.
• Build and sustain C-level relationships with large U.S. retailers, wholesalers, and distributors, positioning RELEX as a strategic partner for AI-powered planning.
• Guide value selling by developing business cases, quantifying ROI, and connecting AI-driven forecasting and optimization to customer outcomes.
• Help customers assess the practical value of AI and discuss how machine learning, automation, and human planners work together, including data quality, transparency, governance, and responsible use.
• Use AI and analytics tools to improve account planning, pipeline inspection, forecast accuracy, and sales coaching, and encourage adoption across the team.
• Collaborate with BDRs, presales, alliances, marketing, customer success, and sales operations to achieve customer and company outcomes.
• Maintain accurate Salesforce data and provide reliable forecasts, pipeline reviews, and regional reporting.
• Represent RELEX at customer events and industry forums and through partner relationships.

What This Job Offers

• Job Type: Full-time
• Career Level: Executive
• Education Level: No Education Listed