Regional Sales Manager, Bay Area

Lakeshore Learning Materials, LLC•San Jose, CA

About The Position

Lakeshore is seeking an energetic and talented Regional Sales Manager to expand its reach in the K–12 educational market. The role cultivates new and existing relationships with school districts and educational programs, serving customers in early childhood and education while exploring market segments such as middle schools and high schools. The manager is responsible for a designated geographic territory, which may include multiple states, and works with internal sales resources and company teams to support customers and grow business. The position offers a competitive base salary and uncapped commissions, along with sales support and marketing resources.

Requirements

  • At least 3 years of successful sales experience and proven entrepreneurial know-how.
  • Solid presentation skills and the ability to speak to customer needs at all levels.
  • Strong work ethic and team-player mentality.
  • Ability to perform outstanding work from home.
  • Ability to travel within the territory as needed, including approximately 20% overnight stays.
  • Proficiency with Microsoft Office Suite and CRM platforms.
  • Strong written and verbal communication skills.
  • Excellent administrative and organizational skills.
  • Great attention to detail.

Nice To Haves

  • Bachelor’s degree is strongly preferred.
  • Ideally resides in Oakland, Castro Valley, San Jose, Berkeley, or the broader East Bay, including Hayward, San Leandro, Concord, Orinda, Walnut Creek, or up to Vallejo.

Responsibilities

  • Secure new and repeat business by building strong relationships with key customers and stakeholders in the assigned geographic area.
  • Partner with internal sales resources to support customer needs and increase business.
  • Regularly call on customers in the assigned territory and build and maintain relationships with them.
  • Collaborate with the RVP/RD to develop, adjust, and execute sales strategies.
  • Target key customers and assess and uncover their needs.
  • Communicate respectfully, effectively, concisely, and clearly with internal partners through regular meetings with HQ departments and sales channels to streamline communication, build relationships, and increase sales.
  • Participate in local, state, and national conferences to promote the Lakeshore brand.

Benefits

  • Uncapped commission structure.
  • Paid leave for new parents.
  • Medical, dental, and vision coverage, including EPO, PPO, and HSA options.
  • 401(k) retirement plan with company contribution.
  • Flexible benefit options.
  • Employee discount on products.
© 2026 Teal Labs, Inc
Privacy PolicyTerms of Service