Regional Sales Manager, Bay Area

Lakeshore Learning Materials, LLC•Orinda, CA
•$100,000 - $110,000•Remote

About The Position

Lakeshore is seeking an energetic, talented Regional Sales Manager to expand its reach in the K–12 educational market. The role cultivates new and existing relationships with school districts and educational programs, serves customers in early childhood and education markets, and explores opportunities in middle and high schools. The manager is responsible for a designated geographic territory, which may include multiple states, and works with sales support and Marketing teams to grow the business. Compensation includes a base salary and uncapped commissions. The position is intended for a candidate ideally based in the Oakland, Castro Valley, or Berkeley area, with consideration for the broader East Bay. Travel within the territory is required as needed, including approximately 20% overnight stays. The role is expected to be performed from home and involves attending local, state, and national conferences.

Requirements

  • At least 3 years of successful sales experience and proven entrepreneurial know-how.
  • Strong presentation skills and the ability to speak to customer needs at all levels.
  • Strong work ethic and team-player mentality.
  • Ability to perform outstanding work from home.
  • Ability to travel within the territory as needed, including approximately 20% overnight stays.
  • Proficiency with Microsoft Office Suite and CRM platforms.
  • Strong written and verbal communication skills.
  • Excellent administrative and organizational skills.
  • Great attention to detail.

Nice To Haves

  • Bachelor’s degree is strongly preferred.
  • Residence in Oakland, Castro Valley, or Berkeley is ideal; candidates in the broader East Bay, including Hayward, San Leandro, Concord, Orinda, Walnut Creek, and up to Vallejo, will be considered.

Responsibilities

  • Secure new and repeat business by building strong relationships with key customers and stakeholders in an assigned geographic area.
  • Partner with internal sales resources to support customer needs and increase business.
  • Consistently call on customers and build and maintain relationships within the assigned territory.
  • Collaborate with the RVP/RD to develop, adjust, and drive sales strategies.
  • Target key customers and assess and uncover their needs.
  • Communicate respectfully, effectively, concisely, and clearly with internal partners through regular meetings with HQ departments and sales channels to streamline communication, build relationships, and increase sales.
  • Participate in local, state, and national conferences to promote the Lakeshore brand.

Benefits

  • Uncapped commission structure.
  • Paid leave for new parents.
  • Medical, dental, and vision coverage, including EPO, PPO, and HSA options.
  • 401(k) retirement plan with company contribution.
  • Flexible benefit options.
  • Employee discount on products.
© 2026 Teal Labs, Inc
Privacy PolicyTerms of Service