Regional Sales Manager
Mario Purchaser LLC•Columbia, MD
•$160,000 - $200,000•Hybrid
About The Position
Master Trades Group is a leading residential services platform providing HVAC, plumbing, electrical, and sewer solutions through a growing portfolio of trusted local brands across the Southeast and Mid-Atlantic. We are focused on operational excellence, leadership development, customer experience, and long-term growth. As we continue expanding throughout Florida and Georgia, we are seeking a high-impact Regional Sales Director to lead multi-trade sales performance, drive revenue growth, develop high-performing teams, and support operational excellence across multiple locations.
Requirements
- 5+ years of residential home services sales experience
- Strong leadership experience within HVAC, plumbing, electrical, sewer, or in-home sales environments
- Proven success leading high-performing sales teams across multiple locations
- Experience managing KPIs, revenue growth, profitability, and sales performance
- Strong coaching, leadership, and organizational development skills
- Experience conducting ride-alongs, field coaching, and performance management
- Strong understanding of: Residential replacement sales, Sewer and excavation sales, Customer financing programs, In-home sales presentations, Value-based selling techniques
- Excellent communication, analytical, and problem-solving abilities
- Proficiency with CRM systems, dashboards, Microsoft Office, and reporting tools
- Ability to travel regionally up to 50%
Nice To Haves
- Multi-location leadership experience within residential home services
- Experience with ServiceTitan or similar field service management software
- Experience leading HVAC, Plumbing, Electrical, and Sewer sales organizations simultaneously
- Bachelor’s degree in Business, Marketing, Management, or related field preferred
Responsibilities
- Lead, coach, and develop Sales Managers, Comfort Advisors, Sewer Sales Specialists, and sales support teams
- Conduct ride-alongs, field coaching, performance reviews, and leadership development sessions
- Build accountability and consistency across all regional sales teams
- Recruit, hire, onboard, and retain top-performing sales talent
- Foster a high-performance culture focused on customer experience, accountability, and results
- Drive HVAC, plumbing, sewer, and electrical revenue growth across the Southeast region
- Develop and execute regional sales strategies aligned with company growth objectives
- Improve replacement sales opportunities, lead conversion, and in-home sales effectiveness
- Partner cross-functionally with Operations, Marketing, Service, Installation, Dispatch, and Call Center teams to improve operational efficiency and customer experience
- Support sewer replacement, excavation, water line, and financing growth initiatives
- Monitor and improve key sales performance metrics including: Sales close rate, Average ticket, Revenue per lead, Financing penetration, Lead conversion, Booking percentages, Maintenance-to-replacement conversion, Sewer inspection conversion rates, Gross profit performance, Customer satisfaction metrics
- Standardize and improve sales workflows, customer consultation processes, and in-home presentation strategies
- Analyze sales performance, market trends, and operational data to identify opportunities for improvement
- Utilize CRM systems, dashboards, and reporting tools to drive decision-making and accountability
- Partner with leadership on forecasting, budgeting, and strategic growth initiatives
Benefits
- Competitive Base Salary + Performance Bonus
- Medical, Dental & Vision Insurance
- 401(k) with Company Match
- Paid Time Off & Holidays
- Company-Paid Life & Disability Coverage
- Leadership Development & Career Growth Opportunities
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What This Job Offers
Job Type
Full-time
Career Level
Manager
