Regional Sales Manager, Racquet Sports (Western Region)

Amer Sports Company•Los Angeles, CA
•Hybrid

About The Position

Wilson Sporting Goods Co. is seeking a Regional Sales Manager to lead racquet sports sales operations and activations across the Western United States and Canada. Based in Los Angeles, California, the role manages a team of territory managers, develops regional sales strategies and local brand activities, and works to achieve sales targets and strengthen customer relationships and market share. A core focus is balanced growth across hardgoods—including racquets, balls, and accessories—and softgoods, particularly racquet sports footwear and sportswear, to provide a complete head-to-toe offering to players and retail partners. The manager partners with product, marketing, merchandising, commercial, and customer service teams to support regional sales and ensure Wilson products are effectively represented at retailers, clubs, and pro shops. The role also develops local opportunities for racquet sports, Pickleball, and Padel; manages regional performance and budgets; and shares sales results, trends, and forecasts with senior management. The position is hybrid and requires 40% travel. The role requires a bachelor’s degree in business or a related field, at least five years of sales experience in packaged goods or a related industry, and at least three years of experience leading high-functioning teams. Deep racquet sports experience and a genuine passion for the game are preferred. The stated annual base pay range is $150,000–$180,000, excluding the competitive bonus program.

Requirements

  • Bachelor’s degree in business or a related field.
  • At least 5 years of sales experience in packaged goods or a related industry.
  • At least 3 years of experience leading high-functioning teams.
  • Proven people leadership and the ability to set ambitious targets and deliver results.
  • Strategic thinking and the ability to assess situations and develop game plans.
  • Exceptional service orientation and strong interpersonal skills, including empathy with customers and team members in intense situations.
  • Ability to adapt quickly to changing priorities and business demands.
  • Self-confidence and excellent oral and written communication skills.
  • Attention to detail, strong follow-through, and time-management skills; ability to multitask and complete duties on time despite conflicting priorities.
  • Persuasive negotiation skills and the ability to promote ideas compellingly.
  • Proficiency in Microsoft Office, including Outlook, Word, and Excel.
  • Ability to travel 40%.

Nice To Haves

  • Deep experience in racquet sports.
  • Genuine passion for the game.

Responsibilities

  • Develop and execute regional sales strategies to meet and exceed revenue and growth targets.
  • Lead, motivate, mentor, recruit, train, and develop territory managers, providing coaching, feedback, and support to achieve individual and team goals.
  • Identify new business opportunities, expand the customer base, and maintain long-term customer relationships.
  • Develop strategies to establish Wilson as a leader in emerging regional sports such as Pickleball and Padel.
  • Drive balanced growth across hardgoods and softgoods, including racquets, balls, accessories, footwear, and sportswear.
  • Partner with product, marketing, and merchandising teams to ensure footwear and apparel collections are well represented, correctly sized, and supported at key retailers, clubs, and pro shops; help the team present product performance benefits confidently.
  • Recommend and execute local plans to strengthen Wilson’s presence across consumer touchpoints, clubs, academies, and new facilities.
  • Monitor regional sales performance and metrics; report sales results, trends, and forecasts to senior management; use data to adjust strategies.
  • Build and maintain key customer relationships, support customer satisfaction and repeat business, and promptly address customer needs or concerns.
  • Collaborate with commercial, marketing, product, and customer service teams to align regional strategies with company goals and support cross-department communication.
  • Stay informed about market trends, competitor activity, and customer feedback, and use insights to maintain a competitive edge.
  • Manage the regional sales budget and allocate resources effectively within financial guidelines.
  • Evaluate historical regional investments and make effective use of spending.
  • Travel as required; the role specifies 40% travel.

Benefits

  • Medical, dental, and vision benefits.
  • Pre-tax transit discounts.
  • 401(k) with company match.
  • Life insurance.
  • Paid parental leave.
  • Professional development opportunities.
  • Volunteering programs.
  • Team-building outings.
  • Discounts on Wilson and Amer Sports products.
  • Summer hours.
  • Company-sponsored sports leagues and teams.
  • Company outings around major sports events.
  • Competitive bonus program.
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