Regional On Premise Manager

Red BullDenver, CO
$100,000 - $150,000Onsite

About The Position

Drive the sales and marketing of Red Bull in the On Premise accounts in their assigned region together with their team of Musketeers. The ROPM will train, coach, develop and assess the Musketeers to secure a high performing team. The ROPM will develop the brand image in the on premise, secure excellent/efficient area coverage by the Musketeers and continuously improve the return on investments for Red Bull.

Requirements

  • Strong on premise industry knowledge, contacts and experience in "the scene".
  • 4+ years sales experience with a strong track record of success.
  • 2+ years of Management Experience (in the On Premise beverage industry is a plus).
  • Strong analytical skills and the ability to negotiate.
  • Excellent communication and active listening skills.
  • Creative, solution-oriented mindset.
  • Self-motivated and able to work independently.
  • Fully understands and embraces the Musketeer profile.
  • Must be proficient in Microsoft Excel and PowerPoint.
  • Must be fluent in English, additional language skills an advantage.

Nice To Haves

  • Bachelor’s Degree preferred

Responsibilities

  • Secure an excellent, smart, and efficient coverage of the area with Musketeers.
  • Build and maintain relationships with key On Premise partners.
  • Spend a minimum of four days a week in the field with Musketeers.
  • Manage partnership agreement payments and budgets.
  • Maintain professional and appropriate conduct during day and night visits.
  • Analyze the region and account specific data to understand key business drivers.
  • Manage team to ensure On Premise account staff understand the brand and Red Bull execution standards.
  • Ensure accounts are properly serviced by Musketeers to drive increased sales.
  • Ensure premium On Premise activation and High 5 execution at third party events inside On Premise venues.
  • Leverage global and national activities/events in the right venues.
  • Allocate resources to achieve the highest return on investment and continuously improve dollar per case spending.
  • Monitor market trends and maintain data on competition.
  • Implement National & Regional Business Plans.
  • Ensure short and long term strategies and activities are consistent with RBNA guidelines.
  • Assist in developing business plan and budget for BU.
  • Effective communication with RBNA, customers, and distributors.
  • Guide, train, and lead Musketeers toward desired outcome.
  • Properly coach Musketeers based on observed strengths and opportunities.
  • Inspire and encourage team's success through various actions.
  • Continually seek out and engage potential qualified candidates for team.
  • Ensure visibility is staged perfectly to optimize sales.
  • Ensure Red Bull products are listed and displayed as per RBNA guidelines and according to planograms.
  • Ensure a cold Red Bull can is given to consumer when ordered as part of a cocktail or as a stand-alone beverage.
  • Encourage the optimum price for Red Bull and Red Bull cocktails in all managed accounts as per RBNA guidelines.
  • Sell in appropriate consumption activation tools and communication pieces.

Benefits

  • Base salary range for this position is $100,000-$150,000 + cash incentives.
  • Benefits Eligible: Yes
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