Regional On Premise Manager

Red BullDenver, CO
Onsite

About The Position

Drive the sales and marketing of Red Bull in the On Premise accounts in their assigned region together with their team of Musketeers. The ROPM will train, coach, develop and assess the Musketeers to secure a high performing team. The ROPM will develop the brand image in the on premise, secure excellent/efficient area coverage by the Musketeers and continuously improve the return on investments for Red Bull.

Requirements

  • Strong on premise industry knowledge, contacts and experience in "the scene"
  • 4+ years sales experience with a strong track record of success
  • 2+ years of Management Experience (in the On Premise beverage industry is a plus)
  • Strong analytical skills and the ability to negotiate
  • Excellent communication and active listening skills
  • Creative, solution-oriented mindset
  • Self-motivated and able to work independently
  • Fully understands and embraces the Musketeer profile
  • Must be proficient in Microsoft Excel and PowerPoint
  • Must be fluent in English

Nice To Haves

  • additional language skills an advantage

Responsibilities

  • Secures an excellent, smart, and efficient coverage of the area with Musketeers
  • Builds and maintains relationships with key On Premise partners
  • Spends a minimum of four days a week in the field with Musketeers
  • Partnership agreement payments and budgets are properly managed
  • Maintains professional and appropriate conduct during day and night visits
  • Analyzes the region and account specific data to understand key business drivers
  • Manages team to ensure On Premise account staff understand the brand and Red Bull execution standards
  • Ensures accounts are properly serviced by Musketeers to drive increased sales
  • Ensures premium On Premise activation and High 5 execution at third party events inside On Premise venues
  • Leverages global and national activities/events in the right venues
  • Allocates resources to achieve the highest return on investment.
  • Continuously improves the dollar per case spending
  • Monitors market trends and maintains data on competition
  • Implements National & Regional Business Plans
  • Ensures short and long term strategies and activities are consistent with RBNA guidelines
  • Allocates resources to achieve the highest return on investment.
  • Continuously improves the $/Case spending
  • Assist in developing business plan and budget for BU
  • Monitors market trends and maintains data on competition
  • Effective communication with RBNA, customers, and distributors
  • Guides, trains, and leads Musketeers toward desired outcome
  • Properly coaches Musketeers based on observed strengths and opportunities
  • Inspires and encourages team's success through various actions
  • Continually seeks out and engages potential qualified candidates for team
  • Works with OPM to ensure visibility is staged perfectly to optimize sales
  • Works with OPM to ensure Red Bull products are listed and displayed as per RBNA guidelines and according to planograms
  • Works with OPM to ensure a cold Red Bull can is given to consumer when ordered as part of a cocktail or as a stand-alone beverage
  • Works with OPM to encourage the optimum price for Red Bull and Red Bull cocktails in all managed accounts as per RBNA guidelines
  • Works with OPM to sell in appropriate consumption activation tools and communication pieces

Benefits

  • cash incentives
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