Regional Manager - Mountain

USA Lacrosse•Sparks, MD
•Hybrid

About The Position

USA Lacrosse is seeking a Regional Manager to support the Mountain Region (MT, ID, NV, WY, UT, CO, ND, SD, NE). This role is crucial for expanding the sport's reach by growing membership, supporting program growth, and fostering connections within the lacrosse community. Working from the headquarters office in Sparks, MD, the Regional Manager will build and nurture relationships, identify new business opportunities, and collaborate with internal teams to ensure member satisfaction and growth. The position requires a deep understanding of the region's landscape, including demographics, opportunities, and challenges, to build trusted relationships with leagues, schools, clubs, officials, and multi-sport organizations. The Regional Manager will act as the primary link between USA Lacrosse's mission and the local execution of programs and services. This role is ideal for someone with sales experience, a passion for helping organizations grow, and a desire to work for a mission-based organization. The candidate should be energetic, customer-service oriented, and eager to contribute to a team dedicated to growing the sport of lacrosse in the United States. Candidates must live within commutable distance to the HQ office in Sparks, Maryland.

Requirements

  • Two (2) to four (4) years of experience in outside sales, account management, or marketing.
  • Proven success building and managing a sales pipeline and territory plan and delivering results based on company set key performance indicators (KPIs).
  • Intermediate to advanced knowledge of Microsoft 365 products, specifically Outlook, Word, Excel, PowerPoint, and Teams.
  • Ability to work collaboratively with internal team members and departments, as well as external parties, to complete projects and meet established deadlines and goals.
  • Ability to think proactively and strategically with the capacity to deal with shifting priorities based on business needs.
  • Strong organizational skills, ability to multi-task and meet required deadlines, and exceptional attention to detail and follow up/through skills.
  • Effective communication skills, including written, verbal, and interpersonal.
  • Ability to exercise discretion and handle confidential information.
  • Ability to work both independently and as part of a collaborative team in a hybrid remote/in office, fast-paced, results oriented work environment.
  • Alignment with USA Lacrosse’s Mission, Vision, and Values to support our initiatives and organizational goals.

Nice To Haves

  • Experience in a sports environment or non-profit organization a plus.
  • Knowledge of Salesforce a plus and the ability to learn new programs and software’s required.
  • Ability to problem solve and think "outside the box" to bring together differing perspectives to alignment.
  • Ability and confidence to speak publicly.
  • Ability to be flexible with work schedule (i.e., work some nights and weekends) and travel within assigned region based upon business needs.
  • This includes occasional travel to the headquarters (HQ) office in Sparks, MD.

Responsibilities

  • Creates and executes a regional sales strategy to grow membership and increase adoption of USA Lacrosse programs by identifying, engaging, and cultivating prospective member organizations through targeted outreach and relationship building.
  • Clearly articulates the value of USA Lacrosse membership and supports organizations in navigating the benefits and enrollment process.
  • Negotiates and finalizes membership agreements, ensuring alignment with organizational goals and standards.
  • Conducts strategic in-person travel within the region to deepen customer relationships, support key account growth, attend industry events, and close high-impact deals, balancing virtual engagement with purposeful face-to-face interaction.
  • Serves as the primary liaison for member organizations in the region, ensuring their needs are met and their experiences are positive and productive.
  • Offers on-the-ground support to help organizations implement best practices in coaching, safety, and athlete development.
  • Conducts regular site visits to maintain active communication with members to foster strong, long-term partnerships.
  • Champions the adoption of USA Lacrosse standards, such as coach certification, age verification, and risk management.
  • Maintains accurate member and prospect data in Salesforce and uses reporting tools to assess performance and inform decision-making.
  • Conducts periodic audits of data to ensure integrity and identifies opportunities for engagement or improvement.
  • Collaborates with internal teams to deliver consistent, high-quality service to all member organizations.
  • Stays current on national trends in youth sports, community programming, and lacrosse development.
  • Represents USA Lacrosse at regional events, conferences, and meetings to advocate for the sport and build awareness of USA Lacrosse’s role and impact.

Benefits

  • Medical, Dental, and Vision insurance, offering multiple options for Medical and Dental (eligible the first of the month following 30 days of employment).
  • Company paid Life and AD&D at one time an employee’s annual salary up to $50,000 and company paid Long Term Disability (LTD) at one year of employment.
  • 403(b) retirement plan (eligible immediately upon hire), including a 4% employer contribution at one year of employment.
  • Generous PTO, company paid holidays, bereavement, jury duty, and parental and maternity leave.
  • Additional voluntary insurance options, such as supplemental benefits through Colonial and Nationwide pet insurance.
  • Discounts on USA Lacrosse merchandise.
  • Free onsite gym at HQ office.
  • Free parking.
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