Regional Commercial Strategy Manager – Americas

Siemens Healthineers

About The Position

Join us in pioneering breakthroughs in healthcare. For everyone. Everywhere. Sustainably. Our inspiring and caring environment forms a global community that celebrates diversity and individuality. We encourage you to step beyond your comfort zone, offering resources and flexibility to foster your professional and personal growth, all while valuing your unique contributions. The Regional Business Line Manager (BLM) is accountable for the commercial success, market positioning, and lifecycle management of the assigned product portfolio within the region. This leader owns regional portfolio strategy and execution — driving revenue performance, marketing effectiveness, and cross-functional alignment between Sales, Service, Applications, Education, and Product Management. The BLM acts as the primary business owner of the portfolio in the region, serving as the critical bridge between global product strategy and field execution, and between customer needs and internal stakeholders. The Regional Commercial Strategy Manager – Americas is accountable for the commercial success, market positioning, and lifecycle management of the assigned product portfolio within the region. This leader owns regional portfolio strategy and execution — driving revenue performance, marketing effectiveness, and cross-functional alignment between Sales, Service, Applications, Education, and Product Management. The Regional Commercial Strategy Manager – Americas acts as the primary business owner of the portfolio in the region, serving as the critical bridge between global product strategy and field execution, and between customer needs and internal stakeholders.

Requirements

Leadership experience in major Healthcare Imaging and cancer therapy organization, in both sales and marketing
Demonstrates advanced understanding and application of management approaches for work direction, motivation, and performance management.
Demonstrates and applies advanced knowledge of strategic planning, cross-functional business practices, and operating procedures for a major functional area.
Previous sales and operations management experience.
Strong analytical skills and understanding of strategic business goals.
Proven track record in driving, developing and mentoring high performance teams.
Strong work ethic and commitment.
Demonstrated ability to form relationships and collaborate with senior management in field sales, service, education, and product management organization.

Nice To Haves

Cancer therapy, radiation therapy and/or imaging industry experience strongly preferred.
Prior experience managing P&L center preferred.

Responsibilities

Portfolio & Revenue Management
Own regional revenue, growth, margin, and market share performance for assigned portfolio
Develop and execute annual and quarterly business plans, forecasts, and growth strategies
Monitor funnel health, deal progression, and pipeline quality
Drive disciplined opportunity management and forecast accuracy in partnership with Sales
Regional Marketing Leadership
Lead all regional marketing strategy and execution for assigned portfolio, including:
Value proposition & positioning
Launch planning and adoption acceleration
Demand generation programs
Competitive intelligence and differentiation
Localize global product strategy to regional market dynamics and customer needs
Develop customer segmentation strategies and targeted growth initiatives
Cross-Functional Commercial Leadership
Serve as the portfolio leader across the region by aligning and orchestrating:
Sales: enablement, deal strategy, account prioritization, and executive sponsorship
Service: supportability, attach strategies, customer success outcomes
Applications & Education: clinical adoption, utilization optimization, and training strategy
Product Management: continuous feedback loop on roadmap, enhancements, and field requirements
The Regional Commercial Strategy Manager – Americas ensures all functions are working toward shared revenue and customer outcomes.
Field & Customer Liaison
Act as the primary regional interface between:
Field teams and product management
Customers and internal stakeholders
Lead key customer engagements, executive briefings, and strategic account planning
Capture voice-of-customer insights and translate them into product, commercial, and service actions
Go-to-Market & Launch Excellence
Lead regional launch execution for new products and features
Own adoption acceleration plans, including:
Training & certification programs
Early-adopter strategies
Reference site development and case studies
Governance, Metrics & Operating Rhythm
Establish operating cadence with Sales and functional leaders
Track and report on key performance indicators: Revenue, margin, pipeline, win rates, adoption, customer satisfaction
Drive continuous improvement through data-driven decision making