Region Manager

Monster Energy•Philadelphia, PA

About The Position

The Region Manager leads sales-generating activities with bottlers and retailers within an assigned territory. The role drives bottler business results through strategic joint business plans, guides a local field sales team, and implements national and local marketing programs to increase market share and exceed budget targets. The Region Manager leads the market sales team in achieving the annual business plan; develops joint business plans and executes quarterly sales and marketing initiatives; and identifies opportunities and measures performance across the assigned geography. The role recruits, develops, and retains sales talent; manages senior relationships with bottler sales-center leadership; and implements Monster business unit and division priorities with sales and distribution centers. The position uses Monster Energy Company tools and capabilities—including CRM, surveys, training tools, sales data software, asset allocation, and internal social platforms—to maximize productivity and results. It trains bottler representatives in product knowledge, sales methods, and promotions through retail ride-alongs, bottler presentations, huddle calls, and joint team calls. It also sells at retail in support of quarterly initiatives focused on innovation, distribution, displays, and cold or ambient equipment placements, working alongside bottler partners or influencing their actions. The Region Manager leads region crew drives, market audits, company meetings and events, sampling initiatives, and local retail meetings. Responsibilities include planning, communicating, executing, and owning sales events, including setup, teardown, customer hosting, and sales presentations. The stated annual salary range is $56,250–$75,000 USD; actual compensation may vary based on skills, qualifications, experience, and work location.

Requirements

Between 3 and 5 years of experience in sales or marketing in the beverage or consumer packaged goods (CPG) field.
Proficiency using the Microsoft Office Suite.
At least 21 years of age.
Maintain an acceptable driving record.

Nice To Haves

Bachelor's degree in Business Administration is preferred.
Experience with forecasting, Nielsen, Information Resources Inc. (IRI), and other sales reporting systems.

Responsibilities

Lead the market sales team to achieve the annual business plan.
Develop joint business plans, execute quarterly sales and marketing initiatives, and identify opportunities and measure performance indicators within the assigned geography.
Attract, recruit, develop, and retain sales talent.
Manage high-level bottler relationships with sales-center leadership.
Implement Monster business unit and division priorities with sales and distribution centers.
Use Monster Energy Company tools and capabilities, including CRM, surveys, training tools, sales data software, asset allocation, and internal social platforms, to maximize productivity and results.
Train bottler sales representatives on product knowledge, sales methodologies, and marketing and sales promotions through retail ride-alongs, presentations, huddle calls, and team calls.
Sell at retail in alignment with quarterly initiatives focused on innovation, distribution, displays, and cold or ambient equipment placements, in partnership with bottlers or by influencing their actions.
Lead and develop region crew drives, market audits, company meetings and events, sampling initiatives, and local retail meetings.
Plan, communicate, execute, and own sales-event activities, including setup, teardown, customer hosting, and sales presentations.