Referral Development & Outreach Specialist
About The Position
The Referral Development & Outreach Specialist builds and strengthens relationships with healthcare providers, schools, autism support organizations, and other community partners to increase awareness of Kind Behavioral Health’s services and generate referrals for children and teens who may benefit from ABA therapy. The role develops new referral relationships, maintains engagement with existing partners, and positions KBH as a trusted provider of autism services. This is a remote, field-based position for someone residing in North Carolina, preferably in the Charlotte or Triangle area. Approximately 50–60% of working time is spent traveling within assigned markets for in-person outreach and referral-partner engagement. The remaining time is spent working remotely or onsite at a KBH location, based on employee preference and business needs. Success requires proactive outreach, strong interpersonal skills, consistent follow-through, and the ability to independently manage referral development activities.
Requirements
- High school diploma or equivalent with at least 3 years of relevant experience in business development, sales, provider relations, community outreach, or similar relationship-based work, including demonstrated experience independently developing and maintaining customer, client, or referral relationships; OR a bachelor’s degree in marketing, business, communications, healthcare administration, or a related field with at least 1 year of relevant experience. Relevant internships may qualify.
- Ability to confidently initiate conversations, engage unfamiliar individuals, and build productive professional relationships.
- Initiative and self-motivation, with the ability to independently identify opportunities, manage priorities, and follow through to achieve results.
- Strong organizational, time-management, and follow-through skills, including the ability to independently manage schedules, competing priorities, and commitments.
- Strong communication and problem-solving skills, with the ability to respond effectively to unexpected questions or situations and adapt to different audiences.
- Proficiency with common business technology and ability to learn CRM and reporting systems.
- Must reside in North Carolina and be willing and able to conduct regular in-person outreach and travel throughout assigned markets.
Nice To Haves
- Experience in healthcare, applied behavior analysis (ABA), behavioral health, provider relations, or healthcare referral development.
- Experience with HubSpot or a comparable CRM platform.
- Residence in the Charlotte or Raleigh metro areas, or enthusiasm for traveling in those areas as a large portion of the role.
Responsibilities
- Identify and develop relationships with pediatricians, diagnostic providers, therapists, schools, autism support organizations, and other potential referral sources.
- Build and maintain trusted relationships with existing partners through regular visits, communication, and follow-through.
- Educate referral partners about KBH’s services, referral processes, and availability to support appropriate referrals.
- Plan and conduct proactive, in-person outreach across assigned markets to develop new referral opportunities and strengthen existing relationships.
- Represent KBH at community events, professional meetings, and networking opportunities.
- Coordinate referral-partner educational activities, including Lunch & Learns, in partnership with local clinic teams.
- Develop and execute outreach plans aligned with market priorities, referral opportunities, and clinic capacity.
- Monitor referral activity, identify opportunities to strengthen partner engagement, and support growth in qualified referrals.
- Collaborate with clinical leadership, intake, and marketing to ensure referral partners receive accurate and timely information.
- Maintain accurate referral-partner information, outreach activity, and follow-up records in HubSpot.
- Track new and active referral relationships, referral trends, and outreach effectiveness.
- Share referral activity, market insights, and growth opportunities with business development leadership.
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
Education Level
High school or GED
