Recruiting Manager - De Pere, WI

WEL Companies•De Pere, WI

11d•Onsite

About The Position

The Manager of Driver Recruiting leads the day-to-day performance and execution of WEL Companies’ Driver Recruiting Department. The role oversees recruiting personnel, sets daily and weekly performance expectations, monitors recruiting activity, and holds the team accountable for company hiring goals. It ensures the department recruits and seats qualified CDL drivers to meet fleet capacity, replacement, and operational needs. The manager oversees recruiter productivity, applicant pipelines, recruiting processes, advertising effectiveness, and hiring results. The role partners with Operations, Safety, Employee Relations, and Orientation to support successful driver onboarding. It also actively manages and grows recruiting through social media and digital channels, setting measurable KPIs for content activity, engagement, leads, conversions, and hires. Success is measured by achieving monthly seated-driver hiring targets while maintaining hiring quality, controlling recruiting costs, improving social media recruiting effectiveness, and supporting long-term driver retention. The position is based at the corporate location in De Pere, Wisconsin, is full-time, and is listed as first shift with travel of up to 50%.

Requirements

High school diploma or equivalent required.
At least 5 years of transportation, recruiting, or related experience required.
At least 2 years of leadership experience required.
Knowledge of Microsoft Office Suite and Windows required.
Excellent written and verbal communication skills.
Ability to promote and drive mutual respect and collaboration across the organization.
Ability to balance department, companywide, and team-oriented workplace priorities.
Ability to lead and develop a team and align employees’ strengths.
Willingness to be proactive.
Ability to work professionally with a diverse group of internal and external individuals.
Ability to tolerate high-stress circumstances.
Strong self-accountability and team accountability.
Ability to multitask and manage time effectively.
Strong ability to analyze data for key information.

Nice To Haves

Associate degree in Logistics, Business Management, or a related field.
Ability to learn and use proprietary software.
AS400 experience.
Driver Reach experience.

Responsibilities

Lead the day-to-day performance and execution of the Driver Recruiting Department.
Oversee recruiting personnel, set daily and weekly expectations, monitor activity, and hold the team accountable for hiring goals.
Ensure the department consistently recruits and seats qualified CDL drivers to support fleet capacity, replacement needs, and operational requirements.
Manage recruiter productivity, applicant pipelines, recruiting processes, advertising effectiveness, and hiring results.
Partner with Operations, Safety, Employee Relations, and Orientation to support successful driver onboarding.
Manage recruiting activity across company-approved social media platforms, including Facebook, Instagram, TikTok, LinkedIn, and other relevant digital channels.
Ensure consistent posting of driver recruiting content, employment opportunities, driver testimonials, company culture content, and recruiting campaigns.
Establish and enforce weekly and monthly social media activity expectations and measurable platform KPIs.
Hold recruiting personnel accountable for using social media to generate leads, engage prospective drivers, and convert applicants into seated drivers.
Monitor platform performance, including posting frequency, reach, engagement, qualified leads, applications, conversions, and seated drivers generated.
Develop and maintain a recruiting social media content calendar with Employee Relations and Marketing.
Identify opportunities to expand recruiting presence, increase qualified applicant traffic, and improve engagement with prospective CDL drivers.
Evaluate paid and organic recruiting campaigns and recommend adjustments based on cost per qualified lead, cost per hire, and hiring results.
Ensure timely responses to prospective drivers who inquire through social media, with documented follow-up and accountability.
Provide weekly reporting on social media recruiting activity, KPI performance, lead generation, and hiring results.
Evaluate new recruiting platforms, content approaches, and digital strategies to improve hiring production and reduce recruiting costs.
Maintain hiring quality, control recruiting costs, and support long-term driver retention.
Perform the essential duties satisfactorily; reasonable accommodations may be made for qualified individuals with disabilities.