Programmatic Marketplace Sales Executive

Sovrn•New York, NY

9d•$130,000 - $180,000•Hybrid

About The Position

At Sovrn, our Buyer Development team is dedicated to client success. As a Programmatic Marketplace Sales Executive, you will join a global team, bringing a proactive and strategic approach to acquiring new accounts and cultivating growth with existing accounts in the North American advertising market. You will build lasting partnerships with small advertisers, mid-size agencies and independent trading desks. We understand that no candidate is perfectly qualified for any job. Experience comes in different forms; many skills are transferable; and passion goes a long way. Even more important than your resume is a clear demonstration of accountability impact, and the ability to thrive in a fluid and collaborative environment. We expect you to learn new things in this role, and we encourage you to apply if your experience is close to what we're looking for. Sovrn Core Values: Candid, Customer Empathy, Learning, Scrappy, Second Order Thinking

Requirements

5+ years of experience working in an agency or holding company as a programmatic buyer
At least 2 years of experience in programmatic ad sales, familiarity with SSPs, DSPs, trading desks, and DMPs
Strong sales-hunting skills, leveraging existing contacts with advertisers and buyers to build a substantial book of business
End to end sales cycle management, owning the entire sales process, from prospecting and qualifying leads to closing new business
Understanding of campaign planning & buying
Familiarity with how systems work with RTB, including both open auctions and private marketplaces
Able to lead Senior Executive conversations both internally and externally
Capable of translating strategic goals into detailed plans and actionable objectives. Must be able to write a comprehensive business strategy
Adept at clearly articulating technical solutions to prospects and clients during sales process
Excellent communication and presentation skills, both written and oral, with the ability to communicate with sales teams, executives and clients
Proven tenacity in a new business environment, with the ability to navigate obstacles and objections effectively and professionally

Responsibilities

Identify strategic opportunities within brands, buyers and agencies, including video, desktop, CTV, and in app, through new activations, curated deals, and auction packages
Serve as a vocal leader and subject matter expert for global engagement with brands, agencies and trading desks
Managing individual relationship targets and expand senior level relationships within brands and agencies
Owning the weekly pipeline and revenue forecast for global and regional opportunities
Coordinating an internal cross-functional team and serve as the main contact for global executives
Partner with client Executives to understand strategic needs and deliver solutions that meet both advertising and overarching business needs
Develop customized client solutions by leveraging Sovrn's comprehensive suite of products, including media, commerce, and data.
Collaborate with your manager and account team to evaluate strategic opportunities, review potential strategies, and deliver impactful solutions.
Work closely with the Supply and Demand teams, GTM teams in the US & UK, Solution Engineers and Marketing.
Utilize Salesforce and Excel to manage sales activities effectively.
Ensure the right resources are prioritized and allocated to each client opportunity
Construct and present regular QBRs with strategic analysis, insights, and reporting on MR spend, technology requirements, and the competitive landscape
Lead a managed trading solution for SME brands, focusing on performance via a programmatic service partner.