Program Manager, Strategic Marketing (KOL Management) - remote

Stryker•Bloomington, MN

7d•$118,000 - $255,700•Remote

About The Position

The Program Manager, Strategic Marketing will be responsible for evolving and executing the Customer Excellence strategy for the Upper Extremities (UE) division comprised of surgeon consultant management. This includes responsibility for aligning UE leadership and functional leaders around all surgeon engagement activities, strategies, and contracting decisions. This individual will have strategic ownership for the strategy, alignment and execution of multiple business-critical surgeon advisory boards, faculty selection at all events and educational programs based on knowledge of surgeon competencies, assess and propose KOL decisions to Thought Leaders process to bring consistency to new and renewed contracting decisions based on qualification and alignment to business needs, facilitating in person visits to surgeons to assess surgeon capabilities and address surgeon consultant needs or concerns. The expectation is to create synergies among the functions within and adjacent to the scope of the role. This alignment is not limited to but inclusive of Downstream and Upstream marketing, Medical Education, sales leadership, Thought Leader stakeholders, and cross-divisional leadership to ensure execution of the Annual Marketing Plan and Business Unit/Divisional goals. Individual must provide superior clinical, industry, and business knowledge necessary to review, advise and manage surgeon KOLs to support divisional strategy and uphold the corporate compliance policies that maintains the highest levels of surgeon interaction standards. This role offers the flexibility to be fully remote; however, the candidate must be located in the western half of the United States.

Requirements

Bachelor's degree
Minimum 8 years of experience

Nice To Haves

MBA
Minimum 5 years medical device or marketing/sales experience

Responsibilities

Partner with Strategic Marketing (KOL), cross-functional leaders, UE executive leadership, and cross-divisional teams to align surgeon management strategies
Collaborate across Stryker divisional leadership to develop and execute cohesive surgeon engagement strategies
Support SAB, Hardware Advisory Board, and Digital Advisory Board meetings, including attendee coordination and agenda development aligned to UE strategic priorities
Own the communication strategy for surgeon engagement, ensuring consistent messaging and podium alignment
Lead KOL management for Upper Extremities, overseeing all surgeon consultant relationships and engagement activities
Qualify, evaluate, and onboard surgeon consultants through in-person engagement, feedback sessions, and the Thought Leader proposal process, in partnership with key sponsors
Advance customer engagement initiatives by developing KOL communication strategies across the shoulder arthroplasty market, informed by deep clinical and market expertise
Ensure brand alignment, compliance, and regulatory adherence while proactively identifying and resolving complex, high-level project challenges