Product Specialist

Vermeer•Pella, IA
•Hybrid

About The Position

The Product Specialist I supports product adoption and customer satisfaction by demonstrating Vermeer equipment, gathering field insights, and collaborating across teams. The role bridges product development and real-world application to help ensure Vermeer solutions deliver value to customers. The position represents Vermeer at dealer sites, trade shows, customer demonstrations, and product launch events. It includes operating and demonstrating machinery, supporting customer onboarding and training, tracking customer interactions, analyzing customer and territory trends, and troubleshooting field issues in collaboration with service and engineering teams. Significant travel is expected. The work location is hybrid, with some day-to-day work potentially performed away from a Vermeer campus; specific arrangements are discussed with the manager.

Requirements

  • Bachelor’s degree in Business, Agriculture, Engineering, or a related field with a minimum of 3 years of relevant experience, or an equivalent combination of education and hands-on industry experience.
  • Ability to manage time across dealer site visits, trade shows, customer demonstrations, and product launch events.
  • Experience logging customer interactions using tools such as Microsoft Excel or shared documents, and willingness to learn CRM systems.
  • Strong presentation skills and experience developing training materials.
  • Basic proficiency in Microsoft Excel or other data tools to analyze trends and summarize customer or territory insights.
  • Willingness to support customer onboarding and product adoption by delivering training, answering questions, and coordinating with internal teams.
  • Aptitude for hands-on troubleshooting of mechanical or performance issues and collaborating with service and engineering teams.
  • Capacity to learn and apply root cause analysis, document field issues, and communicate technical feedback.
  • Willingness to undertake significant travel.

Nice To Haves

  • Ability to operate machinery and confidently demonstrate equipment capabilities to technical and non-technical audiences.
  • Interest in learning Power BI or Tableau.

Responsibilities

  • Represent Vermeer at dealer sites, trade shows, customer demonstrations, and product launch events, managing time across engagements to support product visibility and adoption.
  • Operate and demonstrate machinery to technical and non-technical audiences, explaining product capabilities and answering customer questions.
  • Support customer onboarding and training by developing materials, delivering presentations, and coordinating with internal teams.
  • Track customer interactions using Microsoft Excel or shared documents and learn Customer Relationship Management (CRM) systems as needed.
  • Analyze customer and territory trends using basic data tools and support data-driven decisions.
  • Troubleshoot mechanical or performance issues in the field using observation and root cause analysis, and collaborate with service and engineering teams to improve product performance and customer satisfaction.
  • Document field issues and communicate technical feedback to support continuous improvement in product development and customer experience.
  • Maintain clear customer communication and follow-up to help drive satisfaction and retention.
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