Product Specialist - Grid Automation

ABB•Milton, ON

3d•Hybrid

About The Position

At ABB, we help industries run leaner and cleaner—and every person here makes that happen. You’ll be empowered to lead, supported to grow, and proud of the impact we create together. Join us and help run what runs the world. This Position reports to: Product Marketing Manager. In this role, you will have the opportunity to drive and implement marketing activities for the assigned market segments in line with the agreed strategy. Each day, you will conduct market analyses using available marketing tools for existing and potential products, systems, and/or services for assigned markets. You will also showcase your expertise by creating end-user acceptance and specification offerings tailored to the target segments while ensuring a high level of customer satisfaction and continuously monitoring segment performance. The work model for the role is hybrid.

Requirements

Both technical and commercial experience with Grid Automation products on Canadian market.
Experience working with protection relays and substation automation systems of various manufacturers
Sound understanding of Digital Substation designs including IEC61850 (GOOSE, MMS, SMV, etc.) and value proposition.
7-10 years of experience in Grid Automation roles ideally product management, application engineering or consultative sales.
Highly adept in crafting and deploying market strategies
Degree in Electrical Engineering is a must

Nice To Haves

ABB Relion portfolio knowledge is an advantage.
Canadian market knowledge related to protection and control manufacturers and their offering
SCADA and substation automation systems knowledge is an advantage
Smart Grid experience (Microgrid, DERMS, ...) is an advantage

Responsibilities

Developing and implementing product marketing strategy in the assigned area/segment, including defining and communicating product value propositions and product positioning in accordance with the global product marketing strategy
Achieving product marketing targets and budgets by overseeing progress regularly and defining and implementing improvement plans as needed
Collecting data and providing sound market and competitor intelligence analyses related to Canadian market and trends
Tracking and providing management with Canadian market research and analysis results, informing them of identified existing gaps or new growth opportunities
Monitoring market trends and accordingly recommending improvements in the marketing strategy and planning to meet changing market and competitive landscapes
Providing appropriate market information to support long- to mid-term decision-making on the marketing strategy
Foster collaborations between the customers and ABB entities across multiple countries and lead homologation processes