Product Operations & GTM Manager

Fiserv•Berkeley Heights, NJ

1d•$136,000 - $225,600

About The Position

The Product Operations & GTM Manager is the operational backbone of the CashFlow Central (CFC) product organization, enabling the team to plan, launch, and scale accounts payable and accounts receivable capabilities for financial institution clients and their small-business customers. The role runs Product Operations, partners with Growth Partners, Sales, and Marketing to execute CFC's Go-to-Market strategy, leads the Operations and GTM tracks of the AI Development Lifecycle (AIDLC), and serves as the product team's operational partner to Legal, Compliance, Risk, and Internal Audit. The position owns CFC's product operating model and governance, including planning cadences, intake, prioritization, roadmap hygiene, demand routing, decision and risk tracking, and executive-ready reporting. It translates product strategy into GTM plans, manages launch readiness and stage gates, equips field teams with sales materials, coordinates campaigns and implementation hand-offs, and measures launch performance and adoption. The manager designs and improves the AIDLC Operations and GTM tracks, identifies useful AI applications, creates reusable prompts and templates, and tracks adoption and productivity gains. The role also coordinates legal, compliance, risk, and audit reviews; supports audit, regulatory exam, and due-diligence responses; drives remediation; and maintains audit-ready documentation and controls for AI-generated content.

Requirements

Bachelor's degree in Business or a related field, or equivalent experience.
At least 5 years of experience in product operations, product management, program management, or GTM operations.
Demonstrated success partnering with sales, marketing, and growth partner teams to execute GTM strategies and launches.
Excellent project management skills and ability to drive multiple concurrent cross-functional initiatives to on-time completion.
Experience working with Legal, Compliance, Risk, or Audit teams in a regulated industry.
Hands-on experience with generative AI tools such as Microsoft Copilot or ChatGPT/Codex, and Agile tools such as Jira and Aha!.
Excellent organization, analytical, and executive communication skills, including the ability to drive alignment without direct authority.
Must currently possess valid and unrestricted U.S. work authorization; candidates requiring sponsorship now or in the future are not considered.

Nice To Haves

Experience in fintech, payments, or B2B SaaS.
Experience with accounts payable, accounts receivable, or SMB cash-flow solutions delivered through financial institutions.
Market segmentation knowledge and familiarity with Marketo, Salesforce Marketing Cloud, or Hubspot to identify target markets from available data and confirm marketing strategy meets product needs.
Familiarity with payments regulations and controls, such as UDAAP, SOC 1/SOC 2, and third-party risk management.
Pragmatic Marketing certification or experience.
Agile certification such as CSM or SAFe.
PMP certification.

Responsibilities

Own the CFC product operating model, including planning cadences, intake, prioritization, roadmap hygiene, and governance forums.
Triage and route product demand from Sales, Implementation, Client Support, and partner business units.
Track decisions, risks, and ownership (RACI), and turn operational data into executive-ready insights for leadership.
Partner with Product Managers, Growth Partners, Sales, and Marketing to develop GTM plans covering target segments, value propositions, messaging, launch tiers, and timelines.
Own GTM readiness and stage gates, ensuring documentation, training, enablement, and Legal/Compliance approvals are complete before general availability.
Provide Growth Partners and Sales with sales plays, demos, pitch decks, and battle cards, and coordinate launch campaigns with Marketing.
Run a regular GTM cadence with field teams to track pipeline and campaign performance and feed win/loss and competitive insights into strategy.
Coordinate hand-offs to Implementation and Client Support, and measure launch effectiveness and adoption.
Lead the design, rollout, and continuous improvement of the AIDLC Operations and GTM tracks, including stages, roles, artifacts, quality gates, and metrics.
Identify and deliver high-value AI use cases, such as PRD drafting, release notes, sales enablement content, and status reporting.
Build reusable prompts and templates aligned with development and delivery tracks, drive adoption, and track productivity gains.
Serve as the product team's point of contact for Legal, Compliance, Risk, and Internal Audit, embedding their reviews into intake and GTM.
Coordinate responses to audits, regulatory exams, and financial institution due-diligence requests, and drive remediation to closure.
Maintain audit-ready documentation and define review controls for AI-generated content.

Benefits

Fuel Your Life program supporting physical, financial, social, and emotional well-being.
Paid holidays and generous time away policies.
No-cost mental health support through Employee Assistance Programs.
Living Proof peer-recognition program with points used for rewards.
Eight Employee Resource Groups.
Training, development, and internal mobility opportunities.
Retirement planning and discounted shares through the Employee Stock Purchase Plan.
Medical, dental, vision, life, and disability insurance options available day one.
Tuition assistance and reimbursement program.
Paid parental, caregiver, and military leave.
Annual incentive opportunity for incentive-eligible associates, potentially delivered as a mix of cash bonus and equity awards.