Product Marketing Specialist

Voices • Waterloo, ON

17d • Hybrid

About The Position

Reporting to the Director of Product Marketing, the Product Marketing Specialist will be aligned to our online marketplace for voice solutions with a special focus on our talent network. Representing the “voice of talent” internally, the Product Marketing Specialist will share insights from our talent network to inform strategic business decisions and own go-to-market initiatives for updates to our platform impacting talent and clients.

Requirements

• 1-2 years of product marketing experience, ideally in a B2C or digital marketplace environment
• Strong communication skills including writing for multiple audiences, making a business case for marketing programs and product updates, and interacting confidently with internal and external stakeholders
• Project management skills to own and execute cross-functional projects
• Experience working with tools such as Google Suite, Salesforce, Asana

Responsibilities

• Define our ideal talent profile and segments, and create positioning and messaging to support talent recruitment campaigns
• Develop content and training materials to enable talent on our platform to successfully fulfill jobs
• Plan and execute go-to-market launches for updates to our marketplace in partnership with cross-functional teams
• Own the messaging and positioning for our traditional voice over offering (self-service and managed services)
• Conduct talent interviews and distill learnings into “voice of talent” insights for the business
• Recruit talent to join beta programs and manage their participation

Benefits

• Generous Vacation: We offer 15 days of annual vacation (pro-rated for your first year), plus additional paid leave during our scheduled summer and winter holiday closures.
• Personal Time: Take care of what matters with 5 paid personal days and 3 unpaid personal days annually
• Comprehensive Health Coverage: Access to health and dental benefits after just 3 months of employment
• Hybrid Flexibility: Enjoy the best of both worlds with our hybrid work environment
• Performance Bonus Program: Recognizing your impact with bonus opportunities tied to company and individual performance
• Learning & Development Support: We invest in your growth with a dedicated L&D budget and coverage for platforms like LinkedIn Learning, Udemy, Codecademy, and more
• Community Impact: We empower you to give back with 8 hours of paid volunteer time annually, allowing you to support the causes and nonprofits that matter most to you.
• A Great Team: Work with genuinely kind, smart, and talented people who love what they do (and know how to have fun doing it).

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: No Education Listed