Product Marketing Senior Analyst - Dish & Kitchen Suites

Whirlpool•Benton Harbor, MI

19h•Onsite

About The Position

This role will report into the Product Marketing Director for Suites and Dishwasher Category, and will support the suite strategy across the kitchen categories. The Senior Analyst, Kitchen Suites is responsible for leading the branded suite strategy and coordinate execution for Whirlpool Corporation’s portfolio of brands including Amana, Whirlpool, Maytag, and KitchenAid. This person will work closely with brand marketing, merchandising, shopper marketing, sales education, and sales channels to deliver impactful suite launches and offerings to market.

Requirements

Bachelor's degree
2+ years of experience in Sales, Marketing, Engineering, Procurement, Logistics, or Finance

Nice To Haves

Lead with growth mindset
Ability to simplify the complex in a way that is compelling for stakeholders
Demonstrable spirit of winning with evidence of best in class excellence
Consumer-centric, insight-led, and naturally curious with a sense for solving problems that others may not realize exist and a desire to push beyond the status quo
Data supported decision making utilizing internal or external data sources to generate insights and/or to understand consumer behavior
Strong leadership & communication skills, plus the ability to perceive and present information both analytically and creatively
Exceptional capability to drive horizontal progress across diverse product categories, leveraging strong indirect leadership to consolidate team outputs into a unified strategic roadmap for senior stakeholders
Strong strategic and analytical mindset, excellent critical thinking, sound judgment and effective decision-making ability
Strong team player and interpersonal & communication skills: highly collaborative with ability to build solid working partnerships across functional groups
Capable of operating on both strategic and tactical levels
Ability to manage multiple projects simultaneously
Self-starter, works with minimal oversight

Responsibilities

Design, sell-in, and implementation of the individual kitchen suite strategy for Amana, Whirlpool, Maytag, and KitchenAid brands across sales channels
Documentation and maintenance of Suites market landscape pricing and dynamics
Coordination and leadership of the cross channel promotion and strategy
Creation, ownership, and embedment of the suites playbook & sell-in toolkit
Translating consumer needs and shopping behavior, including connection to product design and aesthetics (First Moment of Truth), and product functional benefits (Second Moment of Truth) into impactful suite offerings.
Representing the winning solutions for the consumer to the key leaders throughout the company and trade
Working with finance and merchandising teams to develop and present project business cases including pro forma financials, capital requirements, and other financial and non-financial decision metrics
Leading cross-functional business team monthly reviews that include senior functional leaders
Drive Dish projects from to Production Project Readiness
Manage the health of the active portfolio through continuous performance auditing and the proactive refinement of in-store and online execution to drive sustainable growth and channel productivity

Benefits

Generous benefits package
Whirlpool employee discount
Fitness & educational reimbursement programs
Kitchenettes
Beautiful, recently renovated office space
Free coffee
Biking/walking trails
Access to The Eddy - Early Childhood Center (depending upon availability - additional costs required)
Always On Flexibility
Two-Week Work from Anywhere
Sabbatical - Four weeks paid leave after every five years of service