Product Marketing Manager
About The Position
Brightspot is looking for a strategic and action-oriented Product Marketing Manager to join our Marketing team. This role is ideal for a PMM with deep spikes in sales enablement and product launches who is ready to own critical go-to-market initiatives. Reporting to the Head of Product Marketing, you will own the end-to-end go-to-market and sales enablement for new features and product launches: equipping our sales team with the training and tools they need, tracking their progress from training to closed-won deals. You will collaborate with Marketing, Customer Success, Delivery and Product teams to ensure our customers have a seamless experience from onboarding to upgrades.
Requirements
- 5–7 years of dedicated experience in B2B product marketing, with a proven track record of orchestrating successful product launches and driving sales adoption.
- Ability to grasp technical details and translate them into compelling, value-driven stories.
- Excellent communication skills, including executive presence and customer meeting skills.
- Ability to deliver dynamic presentations.
- High degree of accountability and a strong bias for action.
- Ability to build strategic tools that actively solve sales friction, increase pipeline, and help close deals.
- Genuine curiosity about the product, users, and market.
- Ability to thrive in a cross-functional environment, be an excellent listener, and build high-trust relationships.
Responsibilities
- Develop high-impact sales tools, including pitch decks, battlecards, demo scripts, product videos, and content for web and social.
- Design and deliver continuous training sessions for Sales and Customer Success teams to ensure product fluency and mastery of new features.
- Define, manage, and execute product and feature launches in partnership with Marketing, Product, and other GTM partners.
- Translate complex product technicalities into crisp, value-based messaging that resonates with prospects across a variety of industries and differentiates Brightspot in the market.
- Monitor industry trends and competitor tactics to continually uncover creative opportunities for promoting Brightspot.
- Act as the strategic connective tissue between Product, Sales, Delivery, and Marketing teams to keep messaging aligned and impactful.
Benefits
- Health insurance
- Dental insurance
- Vision insurance
- 3 weeks paid vacation
- Paid sick leave
- Paid company holidays
- Safe Harbor 401(k) with employer matching
- Continuing education stipend
- 3-week paid sabbatical after your 5th anniversary
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What This Job Offers
Job Type
Full-time
Career Level
Mid Level
Education Level
No Education Listed
