Product Marketing Manager

Expedia Group•Chicago, IL

7d•$104,000 - $145,500•Onsite

About The Position

Expedia Group B2B connects partners across the travel industry to our leading technology, supply, and services - helping them deliver seamless travel experiences to their customers. From airlines and hotels to financial institutions and other travel platforms, we power smarter, faster, and more impactful travel solutions through the most connected marketplace in the world. We are looking for a Product Marketing Manager who is skilled at understanding market and customer needs and leveraging that to influence product strategy and roadmap. You know how to build strategic go-to-market plans and execute on them with cross-functional teams to drive growth. You are commercial minded and have expertise working with enterprise sales to grow the business. The B2B Product Marketing Manager will be responsible for driving growth for a suite of products. Critical for success is a deep understanding of our customers’ business and their needs and to influence and optimize our product roadmap so we can bring more value.

Requirements

Demonstrated ability to impact product strategy and roadmap, leveraging a deep understanding of customer needs.
Executive presence with the ability to influence stakeholders at all levels of a complex organization
Commercial minded, skilled at driving growth through a variety of approaches, including account-based marketing
Adept at authoring and implementing product positioning and go-to-market plans
Master storyteller who knows how to craft messaging that clearly communicates value to the audience
Curious mindset, relying on data and insights to make decisions and pushing boundaries to strive for excellence
Highly collaborative, serving as the glue to bring together teams, driving toward accountability, visibility and clarity in everything we do
5+ years in product marketing, strategy product management, portfolio marketing or a related discipline.

Nice To Haves

Working as a product marketer in a complex global organization, preferably in the B2B enterprise technology space

Responsibilities

Develop deep market, partner, traveler and competitive insights to inform strategy and positioning of your product
Lead go-to-market roadmap planning, securing buy-in from leadership helping bring clarity and alignment
Identify key levers for product growth, working with Product, Commercial and Analytics teams
Build a feedback loop, that brings in experiences of our customers and from the field to help us iterate and improve our position
Plan and execute on commercial team readiness, developing materials and managing ongoing updates, in partnership with the Sales Enablement team
Create benefit-based marketing assets such as pitch decks and demos with compelling stories for commercial teams to engage partners