Product Marketing Manager (PMM)

Sia ExperienceSan Francisco, CA
Hybrid

About The Position

Sia is seeking a contract Product Marketing Manager (PMM) to support a major global technology and social platform company with a large subscriptions product release. This is an embedded, hands-on role where the contractor will coordinate across projects as subscription-based products ship new features and updates. The PMM will manage stakeholder communication and maintain a client-facing website tied to the release. The engagement is structured as a contract placement, staffed by Sia, working day-to-day under the client team's direction. The ideal candidate is a versatile generalist with strong strategy and operations instincts, excellent project coordination skills, and product fluency to navigate a fast-evolving technology environment. The role requires deep, end-to-end ownership of positioning, messaging, go-to-market strategy, and launches, with a willingness to execute hands-on. The work is fast-moving, highly visible, and often ambiguous, requiring the candidate to bring a strong point of view, create clarity, and move fluidly between complex technical developments and shaping GTM strategy.

Requirements

  • 5 years of relevant experience in program/project management, strategy & operations, digital marketing, or product marketing.
  • Hands-on experience maintaining or updating a website or content portal.
  • Digital and AI fluency, and comfort adapting quickly to a fast-changing scope.
  • Ability to bring a strong point of view and create clarity in ambiguous situations.
  • Ability to move fluidly from understanding complex technical developments to shaping GTM strategy.
  • Applicants must be legally authorized to work in the United States at the time of application and throughout their employment.
  • This position is not eligible for employment visa sponsorship now or in the future.

Nice To Haves

  • Formal Product Marketing Manager (PMM) background or title.
  • Prior experience with subscription products, product releases, or big-tech/social-platform environments.
  • 3+ years of Management Consulting Experience.

Responsibilities

  • Coordinate across projects as subscription-based products ship new features and updates.
  • Manage stakeholder communication.
  • Maintain a client-facing website tied to the release.
  • Own positioning, messaging, go-to-market strategy, and launches.
  • Execute hands-on tasks related to product marketing.
  • Shape GTM positioning, narrative, competitive strategy, launch, and execution.
  • Identify and address risks, blockers, and timeline shifts early.
  • Ensure workstreams move from planning through delivery with strong ownership and minimal oversight.
  • Keep the release website and supporting content accurate, current, and useful.
  • Connect go-to-market, strategy, and operations efforts to prepare teams for release milestones.

Benefits

  • Benefits are subject to applicable plan terms and eligibility requirements.
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