Founding Product Marketing Manager

Solis Recruitment•New York, NY

1d•Onsite

About The Position

Solis Recruitment is partnering with a high-growth AI technology business that is transforming how organisations automate work, improve productivity, and drive operational efficiency. Having secured substantial funding and achieved impressive market traction, the company is now investing in its first dedicated Product Marketing hire. This is an opportunity to join a business at a pivotal stage and play a key role in shaping how the market understands an innovative and rapidly evolving product offering. As the Founding Product Marketing Manager, you will sit at the intersection of Product, Marketing, Sales, and Customer Success. You'll own positioning, messaging, go-to-market execution, product launches, customer insights, and competitive strategy. Working directly alongside leadership, you will help establish the Product Marketing function while influencing the company's growth trajectory, commercial success, and category positioning. This is a role for someone who wants genuine ownership and the opportunity to create rather than inherit.

Requirements

Product Marketing experience within SaaS, AI, enterprise software, automation, or technology businesses
A proven track record of developing positioning and messaging that drives commercial outcomes
Experience leading high-profile product launches
Strong stakeholder management and communication skills
The ability to translate technical concepts into compelling customer propositions
Experience supporting multiple customer personas and go-to-market motions
A data-driven and commercially focused mindset

Nice To Haves

Experience within venture-backed startups, scale-ups, or as a first Product Marketing hire would be particularly valuable.

Responsibilities

Define and evolve market positioning and value propositions
Create customer-centric messaging frameworks across multiple audience segments
Lead product and feature launches from planning through execution
Develop sales enablement resources that support pipeline generation and revenue growth
Conduct customer interviews, market research, and competitive analysis
Partner with leadership on market strategy, pricing, packaging, and commercial initiatives
Support customer acquisition, adoption, retention, and expansion efforts
Develop case studies, customer stories, and proof points to strengthen market credibility
Collaborate cross-functionally to ensure consistent messaging across all customer touchpoints