Product Marketing Manager - Emerging

Clearlink Technologies, LLC • Salt Lake City, UT

14h • Hybrid

About The Position

The Product Marketing Manager, Emerging owns productization and go-to-market end to end for Clearlink’s Emerging vertical. The role turns recurring monetization demand into repeatable, sell-ready revenue products — anchored to revenue and gross margin — so Business Development and Partner Strategy can close faster, at higher value, and with proof that holds up. Emerging spans several distinct categories and audiences: Mobile (WhistleOut), TV/Streaming (the streaming side of CableTV.com and HowToWatch), Moving (Move.org), and Security (SafeWise). Reporting to the SVP, Product Marketing, this role sets standard pricing and packaging for the vertical’s revenue products — Sponsorships, IAB Display, and Distribution — builds the sell-ready assets BD uses in market, keeps a continuous read on the advertiser landscape across each category, stays accountable for delivering what was sold, and reports on performance so every closed deal becomes proof for the next one. Because Emerging covers more than one category, the role calls for someone who can prioritize across distinct advertiser bases and move quickly where demand and opportunity are strongest.

Requirements

• Excellent communication skills (written and verbal).
• Strong analytical and problem-solving skills, including rate-card construction, value-based pricing, and net-revenue measurement.
• Ability to package complex offerings into clear, defensible rate cards, one-pagers, and pitch decks.
• Ability to operate across multiple revenue products (Sponsorships, IAB Display, Distribution) and multiple categories with distinct advertiser bases.
• Comfort positioning to a range of advertisers — mobile, streaming, moving, and security — whose buying criteria differ by category.
• Ability to prioritize and switch context across several categories without losing momentum.
• Time management skills with a proven ability to manage concurrent productization workstreams.
• Ability to analyze and identify trends across audience, partner, and competitive data.
• 5+ years of experience in product marketing, media sales, or revenue-side go-to-market.
• Working knowledge of digital media measurement (impressions, clicks, conversions) and at least one B2B2C revenue model (sponsorships, programmatic/IAB display, or distribution).

Nice To Haves

• Bachelor’s degree in Business, Marketing, Communications, or related field.
• Background in one or more of the Emerging categories — mobile/wireless, TV/streaming, moving/home services, or home security advertising markets.
• Direct experience packaging editorial or content sponsorships (publisher-, agency-, or platform-side).
• Working knowledge of Google Ad Manager (GAM), IAB standards, and the direct-sold display ecosystem.
• Experience with distribution or syndication deal structuring.
• Experience productizing owned-audience media products for external sale.
• Comfort building go-to-market for newer or less-established categories.

Responsibilities

• Builds and defends value-based pricing and a standard program menu across the Emerging categories.
• Develops product descriptions, positioning, and pitch assets tailored to mobile, streaming, moving, and security advertisers.
• Productizes and packages the vertical’s Sponsorship, IAB Display, and Distribution offerings.
• Keeps one-pagers, talk tracks, rate cards, and case studies current across categories.
• Partners with Partner Strategy and Business Development to answer RFPs from the menu.
• Owns delivery against partner commitments and stays accountable to the outcome.
• Produces standardized partner reporting and QBR support that turns delivery into case studies and into renewed and expanded partner spend.
• Prioritizes effort across the Emerging categories, concentrating on where demand, opportunity, and margin are strongest.

Benefits

• Low-cost, competitive health coverage (domestic partners included!) with employer-paid counseling services.
• 401(k) matching after just two months of employment, with employer matching starting at ~3%.
• Employer-paid spending account for physical, financial, and emotional wellbeing expenses.
• Competitive time-off balances that accrue weekly.
• 2 weeks of paid parental leave during the first year and up to 9 weeks after one year of employment.
• Generous Paid Holidays: Celebrate cultural diversity with additional flex holidays in addition to our company paid holidays.
• Comprehensive Life Insurance: Ensure peace of mind with coverage that extends beyond the workplace with employer paid life insurance (including coverage for dependents and spouses).

What This Job Offers

• Job Type: Full-time
• Career Level: Mid Level
• Education Level: Associate degree