Product Marketing Manager - Alliances

IllumioSunnyvale, CA
$139,000 - $160,000Hybrid

About The Position

Illumio is the leader in ransomware and breach containment, redefining how organizations contain cyberattacks and enable operational resilience. Powered by the Illumio AI Security Graph, our breach containment platform identifies and contains threats across hybrid multi-cloud environments – stopping the spread of attacks before they become disasters. Recognized as a Leader in the Forrester Wave™ for Microsegmentation, Illumio enables Zero Trust, strengthening cyber resilience for the infrastructure, systems, and organizations that keep the world running. Our Marketing team illuminates and evolves the global brand, driving revenue and empowering future success for our Sales team. As a leader in Zero Trust Segmentation, we are dedicated to helping organizations prevent cyberattacks and mitigate the impact of ransomware. Renowned for our innovative solutions and collaborative spirit, we foster an inclusive environment within Marketing and across the company. Join one of the industry's most creative and dynamic teams, where you'll discover opportunities to excel, be empowered to set ambitious goals and define your path to success! As Product Marketing Manager for Alliances, you’ll work with the go-to-market partner team to create and execute Illumio’s strategic technology and cloud partnership plans. Your work will accelerate co-sell motions, partner campaigns, joint value propositions, and field enablement — driving awareness and demand through Illumio’s growing partner ecosystem. This is a high-impact role for a strategic marketer who excels at storytelling, thrives in cross-functional environments, and is passionate about translating complex technology into differentiated joint solutions.

Requirements

  • 3-5 years of experience in product marketing, with at least 1 in partner or alliance-focused roles at a B2B SaaS or cybersecurity company.
  • Proven success building and executing go-to-market plans with strategic technology partners.
  • Strong storytelling, positioning, and messaging skills.
  • Exceptional collaboration and communication abilities—comfortable working across Marketing, Product, Sales, and external partners.
  • Understanding of enterprise security buyers and the cybersecurity market landscape.
  • Ability to simplify complex concepts and translate technical integrations into customer value.

Nice To Haves

  • Experience working with or marketing to public cloud or hybrid cloud environments (AWS, Azure, GCP).
  • Familiarity with Zero Trust, segmentation, or breach containment strategies.
  • MBA or advanced degree in Marketing, Business, or technical field.

Responsibilities

  • Own and evolve the joint messaging, positioning, and value propositions for key technology partners (Armis, Netskope, FireMon, and so on).
  • Create partner-specific content and assets, including solution briefs, sales enablement materials, webinars, and campaign collateral.
  • Support partner launches, product integrations, and ecosystem announcements in collaboration with Product, Sales, and Partner teams.
  • Build and execute integrated go-to-market plans to generate demand and pipeline through alliance channels.
  • Act as the primary marketing liaison to Business Development and Partner Sales teams.
  • Track and measure performance of alliance marketing programs, adjusting strategy as needed to maximize impact.

Benefits

  • Illumio believes that an environment of unique backgrounds, experiences, viewpoints, and individual contributions creates a culture of belonging, drives our future, and makes us stronger together in support of our customers and their success.
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