Product Marketing Manager

MoonPay is seeking a Sr Director of Product Marketing to join their Product Organization. The role involves responsibilities such as GTM, storytelling, product messaging and positioning, partnering with various teams for successful launches and adoption, identifying use cases and personas, and driving monetization strategy. The ideal candidate should have a strong mix of B2B and B2C product marketing expertise, a good understanding of the Web3 competitive landscape, and prior experience in shaping GTM strategies for successful products/companies.

• GTM, storytelling, product messaging and positioning
• Partnering with Product, Consumer and Enterprise teams for successful launches, GTM and adoption of our offerings
• Identify use cases and personas
• Drive monetisation strategy, define our messaging and positioning
• Prior experience driving monetisation strategy, defining messaging and positioning
• Proven track record shaping the GTM strategy for successful products/companies

• Strong mix of B2B experience within Product Led Growth and B2C Product Marketing expertise
• Strong grasp of the Web3 competitive landscape, customer needs, and industry trends
• Prior experience driving monetization strategy, defining messaging, and positioning
• Thrives in early stage environments
• Proven track record shaping the GTM strategy for successful products/companies

• Equity package
• Unlimited holidays
• Generous paid parental leave
• Home office setup allowance
• Working in a disruptive and fast-growing industry where the possibilities are endless
• Freedom, autonomy, and responsibility