Product Marketing Director

CompylNew York, NY
$175,000 - $200,000Remote

About The Position

We're hiring a Director of Product Marketing to own how the market understands Compyl, from core positioning to the story behind our agentic AI layer. You'll translate a genuinely technical product into messaging that lands with CISOs and the practitioners who report to them, and lead go-to-market for a roadmap that's moving from evidence collection toward autonomous remediation. This is a high-ownership, hands-on role. You'll set the positioning foundation, ship the launch plays, and build the product marketing function largely from scratch, with real input into how it grows from here.

Requirements

  • Expertise in product marketing, with meaningful time in B2B SaaS; security, compliance, GRC, or another audience that sells to technical/security buyers is a strong plus.
  • A track record of owning positioning and messaging for a product with real technical depth, and making it land with both technical and executive buyers.
  • Experience leading product launches end to end, not just writing the announcement.
  • Strong, clear writing, you can turn "AI agents that draft evidence blueprints grounded in your own data" into something a CISO immediately gets.
  • Comfort working closely with sales, running enablement sessions, sitting in on calls, and iterating based on what you hear in the field.
  • Experience marketing an AI-driven product and navigating how to talk about AI credibly with a security-minded audience.
  • A builder's mindset, you want to define the playbook for this function, not just execute someone else's.

Responsibilities

  • Own Positioning & Messaging: Define Compyl's core narrative and product positioning, and adapt it across our audiences, from CISOs who need board-ready risk in dollar terms to practitioners buried in evidence collection and questionnaire busywork.
  • Set the market story for Compyl's agentic AI layer as it evolves from automation to autonomous remediation, making the case for why it's trustworthy and auditable, not just fast.
  • Lead Product Launches & GTM: Own go-to-market for new capabilities end to end, from launch narrative and sales assets to coordinating timing and rollout across product, sales, and demand gen.
  • Partner with Product on packaging and positioning as the AI layer matures.
  • Build Competitive Intelligence: Track the GRC and compliance automation landscape and build battlecards that arm sales with sharp, honest positioning against point-solution competitors and legacy players.
  • Drive Sales Enablement: Equip sales with the pitch, demo narrative, objection handling, and case studies they need to sell confidently.
  • Get in front of prospects and customers regularly to know what's actually working in the field.
  • Own Industry & Persona Messaging: Build out messaging for key verticals, financial services, healthcare, legal, insurance, energy & utilities, and higher ed, where the frameworks and buyers differ but the platform story holds.
  • Partner with customer marketing on case studies, proof points, and our presence with analysts and on G2.

Benefits

  • Competitive salary and meaningful equity participation at a Series A inflection point.
  • Comprehensive paid benefits, including health insurance, 401(k), and generous leave policies.
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