Product Marketing Associate

Hermance Machine Company • Vernon Hills, IL

2d • $60,000 - $65,000 • Onsite

About The Position

We are seeking a proactive and enthusiastic Product Marketing Associate to join our marketing team onsite (non-remote) at our headquarters in Vernon Hills, IL. As a Marketing Associate, you will play a crucial role in supporting various marketing initiatives to promote our products, services, and brand. You will collaborate with cross-functional teams to implement marketing campaigns, analyze performance metrics, and contribute to the overall growth of the organization. The ideal candidate is detail-oriented, brings fresh ideas, stays up to date on digital and social media trends, and thrives in a fast-paced, team-oriented environment.

Requirements

• Bachelor’s degree is strongly preferred (Marketing, Communications, Business, or a related field)
• Prior experience in a marketing role with a strong focus on digital and social media marketing
• Proficiency in Adobe Creative Cloud (Photoshop, Illustrator, InDesign required)
• Proficiency in Microsoft Office Suite (Word, Excel, PowerPoint) and familiarity with marketing software and tools is advantageous.
• Graphic design experience, with the ability to create visually engaging social posts, emails, and print materials
• Experience with email marketing platforms and social media management tools
• Familiarity with SAP is a plus, but not required
• Strong organizational skills and attention to detail
• Excellent communication and collaboration skills
• Self-motivated, adaptable, and eager to learn and take on new challenges
• Creative thinker who brings fresh ideas and is willing to try new approaches

Nice To Haves

• Familiarity with SAP is a plus, but not required

Responsibilities

• Assist in the planning, creation, and execution of marketing initiatives across digital and traditional channels
• Manage and support social media content creation, scheduling, and tracking to grow and maintain a consistent brand presence
• Support email marketing campaigns, including design, content development, and performance tracking
• Ensure brand guidelines and messaging are consistently applied across all marketing materials and communication channels
• Provide support for event coordination, including tradeshows, marketing events, and other promotional activities to enhance brand visibility and generate leads.
• Collaborate closely with the Marketing and Product Management teams to develop effective marketing materials such as social media graphics, emails, flyers, catalogs, and promotional assets
• Play a key support role in product launches and ongoing promotional efforts
• Assist with special projects as needed, including market research, analytics, campaign tracking, and reporting
• Support administrative and operational marketing tasks, including SAP-related work (training provided if needed)
• Track and analyze performance of social, digital, and other marketing campaigns and share insights with the team
• Stay current on marketing trends, social media best practices, and emerging tools and platforms

Benefits

• Bundled consumer-driven Medical (Blue Cross Blue Shield), Dental (Aetna), and Vision (VSP) pricing. New hires receive full access to benefits from the 1st of the month following date of hire.
• 401(k) with matching program starts immediately. Company will match half of the first 5% of annual compensation.
• 8 paid company holidays
• 2 weeks’ vacation (0 to 5 years), 3 weeks’ vacation (5 to 10 years), 4 weeks’ vacation (10 to 15 years), 5 weeks’ vacation (15+ years)
• Sick time that is not excessive or categorized under special medical leave will not come out of your vacation time – honor system for salaried employees
• Tuition reimbursement program
• Referral program
• Employee discount

What This Job Offers

• Job Type: Full-time
• Career Level: Entry Level