Product Manager - Supplements

Fitt Talent Partners

About The Position

The Product Lead is responsible for owning products end-to-end — from opportunity identification through development, launch, and in-market optimization. This role serves as the single accountable owner of each product, working cross-functionally with formulation, supply chain, regulatory, quality, brand, and customer experience to ensure products are scientifically credible, operationally feasible, commercially successful, and compliant across markets. Owns everything that happens to a SKU after formulation is locked — from artwork to market entry to post-market surveillance — across every country we sell in.

Requirements

  • 6–10+ years of experience in supplements, functional CPG, or a related consumer product category
  • Demonstrated experience owning products end-to-end, including post-launch management
  • Comfortable managing external experts (formulators, labs, consultants)
  • Strong judgment, prioritization, and communication skills
  • Solid understanding of cost structures, margins, and operational constraints
  • Thrives in fast-growing, founder-led environments

Responsibilities

  • Packaging and artwork execution (dielines, label copy, market variants)
  • Regulatory approvals and market entry across US, UK, EU, Canada, Australia and New Zealand
  • Pursuing and maintaining certifications (NSF Certified, FODMAP Friendly, Glyphosate Free etc.)
  • Testing program: third-party testing, NSF testing, stability and shelf-life
  • Label claims and claims substantiation, including change control when anything upstream shifts
  • Post-market surveillance — complaint trending, adverse event reporting, recall readiness
  • Coordinating scientific reviews for marketing, CX, and other internal teams
  • Supporting research studies
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