Product Manager

Smart IMS•Plano, TX

15d•Onsite

About The Position

The main function of a product manager is to maximize sales, revenue, market share, and profit margins by leading a team to deliver an end product. The typical product manager guides the delivery of a product through its life cycle.

Requirements

Bachelor's degree or better in Marketing, Business, operations or related field
5+ years' experience in ecommerce digital product operations or digital experience management
Experience partnering with product, engineering, UX, analytics and marketing teams
Strong knowledge of CMS, PIM, product catalog management, search, taxonomy and digital merchandising platforms
Proven ability to manage multiple complex initiatives in a fast-paced environment
Excellent project management, communication and stakeholder management skills.
Strong analytical and problem-solving capabilities with experience using data to drive decisions
Fluent in Microsoft Word, Excel, and PowerPoint
Fluent in JIRA, Confluence, or equivalent project management systems
Must be organized and highly detail oriented
Ability to use and adopt AI tooling

Responsibilities

Build compelling product storytelling and merchandising frameworks
Develop category merchandising strategies aligned to revenue, traffic, and customer goals.
Own online experiences across Homepage, Category pages, PDPs, MLPs, Curated Promotional Experiences and beyond
Develop and oversee execution of digital merchandising strategies supporting key drive period moments
Lead campaign planning for major commercial events. (Black Friday, Prime-like experiences, Labor Day and other commerce holidays)
Align loyalty and membership programs across lines of business
Bundle and attach campaigns
Coordinate initiatives (coupon, promo code experiences, trade in campaigns, gift with purchase programs, financing, etc.)
Design and optimize product discovery tools, such as search, filters, and guided selling experiences.
Continuously refine recommendation algorithms and sort order logic based on customer behavior and business priorities.
Enhance category pages and product groupings to improve discoverability and conversion rates.
Execute On site search, SEO and personalization best practices
Monitor and report on KPIs Click through rates, Bounce, Site Engagement, AOV, Attach, CVR, Campaign Revenue, Etc.
Translate data into optimization strategies and business opportunities.
Analyze campaign effectiveness and customer shopping behaviors.
Support executive reporting and performance awareness
Utilize data on promotional lift vs operational difficulties to drive efficiencies
Drive alignment on project priorities, timelines, risks and dependencies
Lead recurring cross-functional meetings, QA reviews and launch readiness reviews
Proactively identify risks, and develop mitigation plans to ensure successful delivery of launches
Partner with marketing, product, UX, and analytics teams to align merchandising initiatives with broader business goals.
Lead cross-functional projects to implement new merchandising features and enhancements.
Serve as the primary point of contact for merchandising-related inquiries and decisions.
Develop standardized processes for digital merchandising workflows.
Drive efficiency improvements through automation, documentation, and scalable workflows.
Create playbooks and best practices for digital merchandising execution.