Product Manager

LITTLE TREES•Syracuse, NY

1d•$70,000 - $100,000

About The Position

We are seeking a strategic and detail-oriented CPG Product Manager to lead the development, optimization, and lifecycle management of specific product lines within our fragranced consumer goods portfolio. This role requires a deep understanding of industry trends, consumer preferences, and the competitive landscape to drive innovation and growth. This position will be based out of our satellite office in Syracuse, NY.

Requirements

2+ years in product management of consumer-packaged goods or a related field
Travel to the Watertown office for the first month of orientation and then travel an average of 2 days per month.

Responsibilities

Be the Product Expert: Serve as the go-to authority on assigned products, understanding every aspect from formulation to consumer experience.
Market & Consumer Analysis: Analyze market trends, competitive landscape, consumer behavior, and fragrance trends to identify opportunities and inform product decisions.
Packaging & Product Innovation: Identify, research, and recommend updates to packaging and product features to enhance sensory appeal, shelf impact, and operational efficiency.
Project Management: Lead cross-functional teams through the product development process, ensuring alignment across departments and timely execution from concept to launch.
Strategic Planning: Develop and execute long-term product strategies that align with brand goals and market dynamics.
Brief Development: Draft clear and compelling product briefs for fragrance houses, design teams, and R&D and manufacturing partners.
Cost Management & Pricing: Monitor product costs, optimize margins, and set pricing strategies that balance profitability with market competitiveness.
Launch Execution: Develop and implement comprehensive launch plans, including timelines, deliverables, and stakeholder coordination.
Sales Enablement: Create persuasive selling stories, launch materials, and training tools to support sales teams and retail partners.