Product Manager, OS Platforms

Apple•Cupertino, CA

About The Position

As a member of Apple’s Worldwide Product Marketing group, the Product Manager represents the customer in key product efforts from concept through development and launch. The role develops and applies insights to help bring innovative features into the product-development process and works across Apple’s software platforms on release schedules, launch deliverables, product excellence, and messaging. Apple combines product management and product marketing responsibilities in a cross-functional role. The Product Manager collaborates with design, engineering, finance, legal, marketing communications, public relations, market research, and sales. The role serves as a central hub for platform releases and launches, helps refine user experiences, informs product decisions, and develops launch materials and messaging for media and users. The Product Manager may represent the product at press briefings and customer visits around the world.

Requirements

At least 4 years of experience in product marketing, product management, and/or project management, with familiarity with software development cycles and delivering critical project features.
Recent experience within the last 2 years in one or more of these segments: operating systems, software integration, computer or mobile apps or hardware, or an adjacent segment.
Best-in-class oral and written communication skills, including the ability to communicate with stakeholders, media, and the public.
Exceptional presentation skills, including developing keynote addresses in an area of subject-matter expertise, synthesizing information, applying critical thinking, and maintaining composure under pressure.
Experience driving coordinated product development and launch processes across product and engineering partners, with rigorous attention to detail and clear, reliable communication.
Hands-on experience formulating product messaging and creating outbound marketing for technical and consumer audiences, and/or partnering with engineering and design during early research and development to define product strategy and roadmaps, and with marketing and public relations to craft positioning and define marketing activities.
Demonstrated success as a product spokesperson on a national or global level.
Strong ability to lead through influence, debate, and storytelling.
Exceptional interpersonal skills; ability to thrive in collaborative projects, build consensus, handle high-stakes decisions, and cut through ambiguity.
Self-starter with dedication and creative and critical thinking abilities.
Able and willing to travel internationally.
BS/BA and/or MBA.

Nice To Haves

Deep understanding of computer operating systems; mobile or tablet platform experience may also be considered.

Responsibilities

Serve as the central hub across software platforms, coordinating release timelines and launch deliverables, helping drive new features, and crafting product messaging.
Partner with engineering and program management teams on software release timelines, including major and minor updates, security releases, and betas.
Coordinate with cross-functional partners across product marketing, public relations, and marketing communications.
Help drive product excellence by partnering with engineering leads to identify opportunities to refine user experiences and raise the bar for users.
Inform product decisions using competitive analysis, usage data, and voice-of-customer insights.
Monitor emerging technology, consumer, and societal trends and recommend how products can fit those trends.
Drive the end-to-end process for launch marketing materials, coordinating with feature product managers and marketing communications and public relations partners on tight timelines.
Work with marketing communications and public relations to develop product launch activities, press releases, and marketing materials.
Maintain expert knowledge of competitive and third-party products.
Represent the product as an ambassador at press briefings and customer visits, including international travel.
Collaborate across product, engineering, design, marketing, and public relations to define product strategy and roadmaps, craft positioning, and define marketing activities.