Product Manager, Spirits

LCBO•Toronto, ON

7d•CA$74,671 - CA$130,424•Onsite

About The Position

This is an onsite role. Reporting to the Senior Category Manager, you will lead the management of a category of products by conducting business analysis, contributing ideas to the annual business plan, provide recommendations for product listings, in-store promotions and merchandising initiatives, as well as implement creative ideas to improve revenue generation. Own the day-to-day purchasing, promotional and merchandising activities for select product categories. Participate in ongoing merchandising financial process for select categories by providing relevant category insights to Category, and Financial Planning teams. Balance assortment by recommending new product listings including general, seasonal, one-time release, gifting and ecommerce programs. Find opportunities to accelerate sales growth, improve overall assortment mix, and drive operational efficiency. Manage the delisting process to ensure removal of non-performing brands, consistent with category strategy and sales targets. Develop and maintain strategic relationships with suppliers, agents, trade associations, and retail store managers. Meet with Trade representatives to review product portfolios, identify new product and growth opportunities, and evaluate merchandising initiatives on an ongoing basis. Conduct regular store visits, viewing merchandising initiatives to actively maintain a "leading edge" focus on field level retail/merchandising issues.

Requirements

A deep understanding of marketing techniques, merchandising concepts, business and economic modeling, and business analysis obtained through education in Business Administration and/or equivalent work experience.
Demonstrated leadership skills and/or supervisory experience.
Strong written and verbal communication, interpersonal and negotiating skills are also essential.
Demonstrated analytical & decision-making abilities.
Established experience using information technology on diverse and dynamic applications.
Established retail experience in marketing and merchandising as well as demonstrated project management and decision-making skills.
A valid driver’s license, access to a car, and the ability to travel extensively throughout the province, for up to several days at a time, and to work outside regular working hours are mandatory.

Nice To Haves

Prior experience in the area of beverage alcohol retailing, related product knowledge, and the ability to use a systematic approach to tasting to evaluate flavour and quality of wines, beers and spirits are assets.
Completion of the Advanced Level Wine & Spirit Education Trust certificate is a definite asset.

Responsibilities

Own the day-to-day purchasing, promotional and merchandising activities for select product categories.
Participate in ongoing merchandising financial process for select categories by providing relevant category insights to Category, and Financial Planning teams.
Balance assortment by recommending new product listings including general, seasonal, one-time release, gifting and ecommerce programs.
Find opportunities to accelerate sales growth, improve overall assortment mix, and drive operational efficiency.
Manage the delisting process to ensure removal of non-performing brands, consistent with category strategy and sales targets.
Develop and maintain strategic relationships with suppliers, agents, trade associations, and retail store managers.
Meet with Trade representatives to review product portfolios, identify new product and growth opportunities, and evaluate merchandising initiatives on an ongoing basis.
Conduct regular store visits, viewing merchandising initiatives to actively maintain a "leading edge" focus on field level retail/merchandising issues.