Product Manager Payments & Messaging

FinastraAtlanta, GA
Hybrid

About The Position

The Product Manager – Payments and Messaging will play a pivotal role in shaping and executing the go-to-market (GTM) strategy for Finastra’s payments portfolio. This role is responsible for developing compelling, value-based messaging, enabling sales, and driving market awareness across target segments. The ideal candidate combines strong product marketing expertise with a solid understanding of modern payments processing and infrastructure, enabling them to translate complex technical capabilities into clear, differentiated business value for customers.

Requirements

  • Proven experience in product marketing, preferably within financial services or fintech.
  • Strong understanding of GTM planning, messaging development, and sales enablement.
  • Solid understanding of modern payment processing and infrastructure, including: Real-time payments, cross-border payments, and payment hubs
  • Payment rails (SEPA, Faster Payments, SWIFT, etc.)
  • Industry trends such as ISO 20022, cloud/SaaS delivery, and Payments-as-a-Service
  • Ability to articulate how payment technologies deliver business outcomes for financial institutions.
  • Exceptional ability to translate complex technical features into clear, concise, and compelling business benefits.
  • Strong writing, presentation, and communication skills tailored to different personas (business and technical).
  • Familiarity with core marketing tools such as CRM (e.g., Salesforce), marketing automation platforms (e.g., Marketo), and content management systems.
  • Experience supporting digital campaigns and understanding performance metrics (conversion, engagement, pipeline contribution).
  • Ability to synthesize market, customer, and competitive insights into actionable marketing strategies.
  • Data-driven mindset with attention to detail.
  • Experience working in cross-functional, global environments.
  • Strong interpersonal skills with the ability to influence and align stakeholders across product, sales, and marketing teams.

Responsibilities

  • Support the development and execution of integrated GTM plans Finastra’s Payments products across target markets and personas.
  • Ensure alignment with broader payments portfolio strategy, regional priorities, and revenue objectives.
  • Create clear, differentiated messaging frameworks that articulate the business value of Finastra’s payment solutions.
  • Translate complex product features (e.g., cloud-native architecture, real-time processing, payment rails integration) into compelling customer outcomes (efficiency, scalability, compliance, growth).
  • Develop high-quality marketing and sales enablement assets including presentations, solution briefs, case studies, battlecards, and web content.
  • Equip sales teams with persona-based messaging and tools to effectively position solutions in competitive scenarios.
  • Conduct market analysis to identify trends in payments (e.g., real-time payments, ISO 20022, cloud adoption, Payments-as-a-Service).
  • Monitor competitor positioning and provide actionable insights to refine messaging and differentiation.
  • Collaborate with demand generation teams to develop and optimize campaigns that drive pipeline and customer engagement.
  • Contribute messaging and content for digital campaigns, events, and industry engagements.
  • Work closely with Product Management, Sales, Pre-Sales, and Regional Marketing teams to ensure consistent positioning and successful product launches.
  • Act as the “voice of the market” internally, feeding customer insights into product and strategy discussions.

Benefits

  • Unlimited vacation, subject to local regulations and business priorities.
  • Hybrid working arrangements.
  • Paid time off for voting, bereavement, and sick leave.
  • Confidential one‑to‑one support through our Employee Assistance Program.
  • Network of Wellbeing Champions and Gather Groups.
  • Monthly events and initiatives designed to help you thrive.
  • Medical, life and disability insurance.
  • Retirement plans.
  • Lifestyle, and other benefits.
  • Paid time off for volunteering.
  • Donation‑matching opportunities.
  • Involvement in inclusion communities.
  • Access to online learning and accredited courses through our Skills & Career Navigator tool.
  • Participation in our global recognition program, Finastra Celebrates.
  • Regular employee surveys that help shape our culture and ways of working.
  • Paid holidays.
  • Flexible working hours.
  • Pension plan.
  • Comprehensive health initiatives.
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