Product Manager - Associate

CumminsColumbus, IN
Onsite

About The Position

We are looking for a talented Product Manager – Associate to join our team specializing in marketing for our Cummins’ business in Columbus, IN.

Requirements

  • Talented Product Manager – Associate to join our team specializing in marketing for our Cummins’ business in Columbus, IN.

Responsibilities

  • Drive successful new product launches by facilitating comprehensive product introduction plans and deploying the full marketing promotional matrix to maximize market adoption.
  • Strengthen product positioning by developing high-quality product literature and global training content that clearly communicates specifications, value propositions, and competitive differentiation.
  • Optimize use of marketing resources by identifying, coordinating, and leveraging the right tools and channels to effectively support the full product range.
  • Protect and enhance organizational value by partnering with legal counsel and engineering to safeguard intellectual property and ensure compliant use of product assets.
  • Influence product range strategy by analyzing target markets and competitors, and collaborating with the Product Manager to implement timely and effective market responses.
  • Improve customer satisfaction and product performance by monitoring feedback and working cross-functionally to resolve ongoing product-related issues.
  • Increase promotional effectiveness by supporting the development, execution, and measurement of product promotions, using results to drive continuous improvement.
  • Enable global profitability and operational excellence by collaborating across functions and regions, contributing to annual strategy planning, global product planning, and daily product line operations.
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