Product Lead, New Product Verticals

Collective•San Francisco, CA
•Hybrid

About The Position

Collective is hiring a Product Lead, New Product Verticals to build and evolve the core product experiences that power its member platform. The role will identify which new services Collective should launch beyond its core, and in what order, across areas such as banking, credit, lending, factoring, insurance, and retirement. The Product Lead will take each opportunity from vendor discussions through launch, working directly with the CEO and executive team and in partnership with Finance, Operations, Engineering, and Growth. Each new vertical is intended to expand the services members can buy from Collective and drive revenue per member and long-term retention. The role owns opportunity sizing and business cases, vendor evaluation and negotiation, team formation, product development with Engineering, and go-to-market planning. The Product Lead will launch bets sequentially, learn from each, and hand mature products to a dedicated product manager. There is potential to grow into leadership of a proven vertical, such as banking or credit. Collective helps self-employed people manage business incorporation, accounting, bookkeeping, tax services, and access to a community through an integrated platform. The position is based in San Francisco and follows a hybrid work model with in-office and remote flexibility.

Requirements

  • Demonstrated track record taking products from zero to one, from identifying an opportunity through building and shipping to real users.
  • Entrepreneurial, high-ownership approach and ability to take initiative without waiting for permission.
  • Strong financial modeling skills, including building and defending business cases involving margin, market size, and unit economics.
  • Go-to-market or growth experience and understanding of how to drive adoption of a new product.
  • Clear, direct communication with executives, external partners, and engineers.
  • Comfort working closely with Engineering to scope work, make tradeoffs, and keep a small team moving.
  • Fluency with AI tools for research, prototyping, and analysis.

Nice To Haves

  • Fintech or financial services experience, such as banking, credit, lending, insurance, or retirement.
  • Former founder experience; founders whose companies did not succeed, including YC alumni, are encouraged to apply.
  • Interest in growing into leadership of a proven vertical, such as banking or credit.

Responsibilities

  • Own the roadmap for new services and determine which verticals to enter and in what order.
  • Assess opportunities based on level of effort, margin, market size, and scope, and present recommendations to leadership.
  • Find, evaluate, and negotiate with vendors and partners, from initial conversations through signed agreements.
  • Build and lead the team for each product bet, partnering with Engineering to scope, build, and ship services to members.
  • Own go-to-market for each launch, including positioning, pricing, rollout, and success metrics.
  • Launch new products sequentially, learn quickly, and hand mature products off to a dedicated product manager.
  • Coordinate with Finance, Operations, and core-product PMs to ensure new verticals fit the member experience.
  • Grow revenue per member by expanding the financial services available to businesses-of-one.

Benefits

  • Fresh lunch provided on in-office days.
  • $150 monthly reimbursement for transit expenses.
  • $200 quarterly wellness reimbursement.
  • Flexible paid time off and 14 company holidays.
  • 100% medical, dental, and vision coverage for employees; 75% coverage for dependents.
  • 16 weeks of fully paid parental leave.
  • 401(k) plan and an equity package.
  • Quarterly virtual team events and an annual in-person summit.
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