Product Designer

The Path•San Francisco, CA

1d•$150,000 - $300,000•Hybrid

About The Position

The Path is a research lab and consumer health company focused on providing therapy-grade help to anyone, anytime. The Product Designer will own end-to-end design for product features, from user research and ideation through prioritization and high-fidelity mockups. The role combines user empathy and design thinking with business goals, close collaboration with Engineering, and responsibility for delivering polished product experiences at startup speed. The designer will create The Path Therapy’s flagship mobile app from scratch and build a comprehensive, future-ready design system incorporating the company’s brand. They will uphold product quality across visuals, interactions, animations, implementation, and the effectiveness of solutions in addressing user needs and supporting growth. The role also involves conducting user research, contributing to roadmap decisions, and exploring human-AI interactions using AI design tools while ensuring final work remains polished and human-centered. This is a full-time hybrid role based in San Francisco, with in-office work Tuesday through Thursday. It is not remote.

Requirements

Expertise in Figma for creating full design mockups end-to-end.
Expertise across product design, including UX, imagery, typography, iconography, and animation.
A portfolio demonstrating exceptional visual communication and design thinking for prominent mobile consumer products that reach millions of customers.
A track record of upholding high standards in lean teams and delivering exceptional designs.
Experience partnering with Engineering to polish product implementation without QA oversight.
A history of shipping high volumes of work, meeting deadlines, and delivering without relying on outsourcing to external resources.
Resourcefulness and the ability to thrive under pressure.
Strategic judgment and the ability to make informed decisions about what not to build.
Understanding of AI trends and the capabilities of current and emerging technology, with the ability to create distinctive, implementable AI-driven experiences.

Nice To Haves

Strong ability to create marketing designs that fit the brand while attracting attention and supporting top-of-funnel goals.

Responsibilities

Own the end-to-end design of features, including user research, ideation, prioritization, and high-fidelity mockups.
Design and launch The Path Therapy’s flagship mobile app from scratch, with intuitive interactions, strong visuals, and innovative user experiences.
Build a comprehensive design system from scratch using The Path brand, including colors, typography, grid, and core components.
Make the design system composable and implementable, and consider future needs such as internationalization and accessibility.
Take responsibility for design integrity and product quality in a high-trust environment without dedicated QA.
Partner with Engineering to polish implementation and ensure the final product meets a high quality bar.
Deliver designs for 10 or more major features per quarter and collaborate on roadmap prioritization and implementation scope.
Conduct user research with active and churned users 3–6 times per year, speaking with 10 or more users per batch, and present findings to the team.
Use research insights to inform roadmap priorities and develop solutions to users’ problems.
Use AI design tools to accelerate ideation while ensuring final outputs are polished, human-centered, and consistent with The Path’s brand.
Develop and bring novel human-AI interaction ideas into The Path Therapy product.
Help determine what the product should not build, drawing on deep understanding of user and product problems.