Producer, Digital Content

Sinclair Broadcast GroupAsheville, NC
Onsite

About The Position

In this role you will be responsible for day-to-day digital news content, working closely with the news managers and Digital Executive Producer to make sure all digital platforms are up-to-date, accurate and compelling. We want someone with a competitive spirit. Candidate must have excellent writing skills and news judgment. The ideal candidate must possess strong digital analytics skills to help guide story placement on respective digital platforms. The Digital News Producer must identify and post engaging, timely, and relevant content; monitor competitive social practices, and work in line with the station's overall content strategy. This individual must be willing to teach on-air reporters to help them improve their digital skills.

Requirements

  • Excellent writing skills
  • Strong news judgment
  • Strong digital analytics skills
  • Solid news judgment and the ability to write fast, accurate and mistake-free copy
  • Must be able to work in a fast-paced and deadline-driven environment
  • Strong leadership and communication skills
  • The ability to execute news strategies and goals in daily newscasts
  • Flexibility and on-the-spot problem solving abilities are a must
  • Some previous news producing experience at a commercial TV station, although the right entry-level candidate may be considered
  • Knowledge of or a willingness to learn about social media content creation for multiple platforms, including Facebook, Instagram, X, and YouTube
  • A self-starter with a drive to chase down stories, including reaching out to appropriate authorities or other sources
  • Someone with a collaborative spirit who works well with a team to achieve department goals
  • Excellent communicator and team player who shares important information with co-workers in a clear and timely manner

Nice To Haves

  • Bachelor's degree in a related field preferred
  • A Journalism degree is preferred

Responsibilities

  • Responsible for day-to-day digital news content
  • Ensure all digital platforms are up-to-date, accurate and compelling
  • Identify and post engaging, timely, and relevant content
  • Monitor competitive social practices
  • Work in line with the station's overall content strategy
  • Teach on-air reporters to help them improve their digital skills
  • Execute news strategies and goals in daily newscasts
  • Seek out story ideas, including follow-ups to previous reports or previews of upcoming events
  • Monitor news emails for new releases, relevant information and updates to stories and information about upcoming events, and shares or files that information as needed

Benefits

  • great benefits
  • open-door policy
  • upward mobility
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