Principal UI Artist (Apex Legends)

Electronic Arts•Vancouver, BC
•$165,000 - $256,000•Hybrid

About The Position

Electronic Arts and Respawn are seeking a visionary Principal UI Artist for Apex Legends. The role will lead efforts to evolve UI presentation and the player experience for an established AAA live-service game. The artist will develop and champion a modern, cohesive visual aesthetic that connects narrative themes, brand identity, and UI presentation with intuitive player experiences. Working with project leadership and cross-functional peers, the Principal UI Artist will establish and implement high-level visual direction, mentor artists, and drive craft excellence across player-facing touchpoints. The role requires a portfolio demonstrating contemporary UI art and design, motion, iconography, and animation.

Requirements

  • 7+ years of experience and proven industry leadership in video game UI art creation, including shipped AAA or major live-service titles in a Principal, Lead, or Senior capacity.
  • A strong portfolio demonstrating visual taste and mastery of contemporary graphic design aesthetics that translate into dynamic, scalable UI design systems.
  • Expert proficiency in Photoshop, Illustrator, Figma, and After Effects as primary tools.
  • Strong leadership presence and ability to articulate design rationale, inspire peers, and build consensus across art, design, and engineering disciplines.
  • A portfolio demonstrating a strong understanding of contemporary UI art and design, motion, iconography, and animation.

Nice To Haves

  • Live-service background building modular UI frameworks designed to support seasonal theming, live events, and evolving meta-features.
  • Practical accessibility expertise and experience designing high-contrast, colorblind-friendly, scalable UI solutions for Console/PC audiences.
  • Experience working with 3D assets and pipelines.

Responsibilities

  • Lead efforts to refresh, define, and promote a contemporary, holistic visual identity for the game’s UI.
  • Create high-fidelity, visually balanced, intuitive interfaces that demonstrate readability, hierarchy, accessibility, and understanding of player behavior patterns.
  • Advance UI animation and motion so interactions feel responsive and rewarding.
  • Research visual trends and best practices to guide development of visual identity standards.
  • Present and articulate the rationale for design decisions across the organization.
  • Coordinate and collaborate with UX designers, UI technical designers, and engineers to implement visual designs at the desired quality level.
  • Assist producers and directors with planning, estimating, and prioritizing work.

Benefits

  • In the United States, benefits for temporary employees scheduled to work full time include paid time off (3 weeks per year to start), 80 hours per year of sick time, 16 paid company holidays per year, medical/dental/vision insurance, life insurance, disability insurance, and a 401(k).
  • In Canada, benefits include vacation (3 weeks per year to start), 10 days per year of sick time, extended health/dental/vision coverage, and basic life insurance.
  • EA benefits programs may include healthcare coverage, mental well-being support, retirement savings, paid time off, family leaves, and complimentary games.
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