Principal Product Marketing Manager - United States
About The Position
ClickHouse, Inc. is seeking a Principal Product Marketing Manager to develop and execute comprehensive product marketing strategies. This role is crucial for driving awareness, demand, and adoption of ClickHouse products. The position involves conducting in-depth competitive analysis, creating impactful marketing collateral, and leading product launches. A key aspect of this role is developing compelling messaging and positioning that highlights the benefits of both open-source and commercial ClickHouse offerings, facilitating user progression to commercial usage. The role also includes developing and running go-to-market enablement programs and evaluating marketing strategy efficacy through data-driven recommendations.
Requirements
- Master’s degree or foreign equivalent in Business Administration, Marketing, or related field.
- 3 years of experience as Product Marketing Manager, Senior Product Marketing Manager, or related occupation.
- At least 1 year of prior work experience in conducting competitive analysis using industry‑standard frameworks and tools to understand market trends and identify opportunities: win or loss interviews, feature comparisons, pricing and packaging comparisons, and analyst research.
- At least 1 year of prior work experience in evaluating and iterating on marketing strategies with metrics and feedback from stakeholders to make data-driven recommendations.
- At least 1 year of prior work experience in leading end‑to‑end go‑to‑market launches for enterprise/B2B software products or features, including launch planning, messaging, and enablement.
- At least 1 year of prior work experience in developing product messaging, positioning, and value propositions for technical B2B audiences (developers, data engineers, solution architects) that differentiate the commercial offering from the open-source version.
- At least 1 year of prior work experience in conducting customer and market research (ideal customer profile, segmentation, and customer interviews or surveys) and translating insights into GTM plans and product‑roadmap input.
- At least 1 year of prior work experience in creating sales‑enablement and customer‑facing collateral (presentations, web copy, datasheets/solution briefs) and partnering cross‑functionally with Product, Sales, and Marketing teams.
Responsibilities
- Develop comprehensive product marketing strategies and marketing plans to drive awareness, demand, and adoption of ClickHouse.
- Conduct competitive analysis to understand market trends and inform product and marketing strategies.
- Create high-impact marketing collateral (website content, conference materials, presentations, and internal enablement content) to promote ClickHouse’s products, services, and brand.
- Evaluate and iterate on marketing strategies with metrics and feedback from stakeholders to track efficacy, identify areas for improvement, and make data-driven recommendations.
- Lead the launch of new products and features.
- Develop compelling messaging, positioning, and value propositions that communicate the benefits of open source, clearly differentiate commercial capabilities (e.g., security, governance, scalability, manageability), and articulate integration points within the broader data ecosystem to help users progress from open-source ClickHouse users to commercial usage.
- Develop and run go-to-market enablement programs.
Benefits
- Employer contributions towards healthcare
- Stock options
- Flexible time off in the US
- USD$500 Home office setup if you’re a remote employee
- Opportunities to engage with colleagues at company-wide offsites
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What This Job Offers
Job Type
Full-time
Career Level
Principal
