Physician Liaison- Cardiology

USHP•Stuart, FL

About The Position

Florida Cardiovascular Partners is seeking a dynamic, highly motivated Physician Liaison and Referral Specialist to increase new patient referrals to its cardiovascular care practice. The role builds relationships with local healthcare providers, hospitals, and community organizations to raise awareness of cardiovascular services and foster community engagement. The position is primarily office-based, with community travel and a small portion of remote work, serving the Stuart and Port St. Lucie, Florida area. Travel is required as needed. The liaison develops referral programs, supports new physicians as they establish local practices, and promotes cardiovascular care through community outreach and education. The role collaborates with clinical, marketing, and operations teams to support a seamless referral process, timely patient follow-up, and patient satisfaction. In partnership with enterprise marketing, the liaison tracks referral KPIs, manages social media content and engagement, and plans practice-specific events such as screenings, seminars, workshops, and awareness campaigns. This is a full-time position. Occasional evening or weekend hours may be required for community events, social media posts, and outreach activities. The employee regularly sits, uses hands and fingers, talks, hears, reaches, stands, and walks, and may lift or move up to 20 pounds. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

Requirements

At least 2–3 years of experience in healthcare marketing, healthcare business development, community outreach and patient referrals, or a related field.
Strong interpersonal and communication skills and ability to build relationships with healthcare professionals, patients, and community members.
Knowledge of healthcare marketing, patient referral systems, and outreach programs.
Proficiency with social media platforms, content creation, and engagement strategies.
Ability to create and execute strategic outreach campaigns and events.
Proficiency with Microsoft Office Suite, including Excel, Word, and PowerPoint; social media management tools; and CRM software.
Strong organizational skills and ability to manage multiple tasks, events, and deadlines.

Nice To Haves

Bachelor’s degree in Marketing, Healthcare Administration, Public Relations, or a related field (preferred).
Previous experience in cardiovascular care.

Responsibilities

Design and execute referral programs targeting local physicians, hospitals, and community health centers to increase new patient referrals.
Establish and nurture relationships with local physicians, specialists, healthcare providers, and organizations to create referral opportunities.
Support new physicians by accompanying them to offices and helping establish their practices locally.
Promote the practice through lunch-and-learns, health fairs, seminars, community events, and partnerships with local organizations.
Provide educational resources and presentations about heart health, the practice’s services, and timely cardiovascular care.
Collaborate with clinical staff, marketing, and operations to support a seamless referral process, timely follow-ups, and patient satisfaction.
Partner with enterprise marketing to establish and track KPIs for patient referral volumes.
Provide prompt, professional customer service to referring providers and address referral inquiries.
Advocate for referred patients and support a high-quality, positive experience from initial referral through treatment.
Manage and grow the practice’s social media presence by creating and scheduling content, monitoring engagement, responding to inquiries, and tracking analytics to assess and adjust campaigns.
Plan and coordinate practice-sponsored health screenings, seminars, workshops, and cardiovascular awareness campaigns, including logistics, outreach, and follow-up communications.
Represent the practice at community events, local health fairs, and other outreach activities.